National Account Director- Beverage

Most companies claim to have the best people. We say to them, "Keep dreaming." Our people are second to none. They set us apart with their entrepreneurial spirit and ambition. They come to us from the likes of Amazon, Microsoft, Nordstrom, Starbucks and the sports world, bringing energy, bold ideas and a willingness to dive into the unfamiliar. It's our people that make BDA the top global Merchandise Agency to work for.

Hybrid from one of our offices (Woodinville, Atlanta, Austin, Dallas, or Troy) or remote.

As a National Account Manager at BDA, you will play a vital role in building and maintaining strong relationships with our clients. Your primary focus will be on understanding the clients’ needs and objectives, recommending suitable merchandise solutions and programs, and ensuring the successful execution and on‑time delivery of projects. You will collaborate with various internal teams to meet customer expectations and contribute to the overall growth and success of BDA while meeting your client’s needs.

• Develop and nurture long‑term relationships with existing clients.
• Act as main point of contact for clients, addressing their inquiries and concerns promptly and professionally. Serves as escalation point for direct reports and client needs.
• Understand clients’ promotional objectives, target audience, budget and deadline constraints to offer tailored promotional merchandise solutions.
• Advise clients on the most suitable merchandise solutions that align with their marketing goals and brand image.
• Stay updated on industry trends, product knowledge, and best practices to provide informed recommendations.
• Understand BDA business units and services to evaluate and identify opportunities to upsell or cross‑sell additional products, programs or services to existing clients.
• Understand, interpret and analyze financial aspects of accounts to make sound business decisions for BDA. Review and analysis of client reports, sales revenue, gross margins, sales reports, operating expenses, etc.
• Create compelling proposals & presentations that showcase the value of our products and services.
• Works with Director to develop proactive strategy / set direction for assigned account(s).
• Creates compelling presentation and pitches for client opportunities.
• Prepare accurate and competitive quotes for clients based on their requirements.
• Lead with positive intent and work together with both internal and external customers.
• Coordinate and collaborate with client service coordinators, production associates, and other cross functional teams (design, logistics, purchasing, etc.) to deliver on spec and on time.
• Assist Director with client business reviews. Monitor client satisfaction and address any issues to ensure a high level of customer retention.
• Conduct post‑order follow ups to gather feedback and assess the success of the promotional project/program.
• Meet and exceed assigned sales targets and contribute to BDA’s revenue growth while working within assigned budgets and forecasts. Deliver results by achieving short and long‑term sales and profitability goals.
• Work with Director to set revenue and margin goals for entire team. Maintain and grow individual budget while managing and supporting the growth of collective client portfolio of team ($7M plus benchmark).
• Coach and mentor other Account Managers and Associate Account Managers on key account team.
• Manage performance management documentation of direct reports to include CDPs, PIPs and written warning process with Director. Conduct annual performance reviews of direct reports.
• Assist Director in interviewing and recruiting of new talent.
• Stay informed about the competitive landscape and industry trends to enhance our offerings and maintain a competitive edge.
• Manage contact and opportunity database and execute strategic account plans.
• Exude high levels of professionalism when interacting with clients, internal partners and external vendors and agencies.

• Creativity and experience in merchandise for Enterprise‑level clients. Past proven experiences, and an ability to come up with out of the box, fresh new ideas.
• Excellent organizational…