Senior Marketing Manager

Senior Marketing Manager with a well-established, diversified, successful, and respected company with a values-based culture. This is an excellent opportunity for someone seeking a meaningful and engaging marketing leadership role within a stable and growth-oriented organization. Based in Chilliwack, BC.

The company was established several decades ago and has operations across Western Canada. The organization has built a culture that is collaborative, people-oriented, and fun-loving. As a result, many people stay and grow with the organization for many years. The leadership team promotes values of integrity, innovation, working strategically and sustainably, and working together as a team to achieve high-quality results.

If you are a well-rounded Marketing professional with 8+ years of strategic branding and marketing experience who is looking for a role closer to home in Chilliwack, this could be a great career opportunity for you!

On behalf of our client, SWIM is seeking a Senior Marketing Manager to join a tight-knit marketing team. Reporting into a seasoned sales and marketing leader who believes in the value of mentorship.

The Senior Marketing Manager will ground all brand and campaign decisions in customer insight, clear positioning, and benefit-led storytelling, ensuring marketing efforts are both emotionally resonant and commercially effective.

The new Manager will lead a small team that is responsible for brand development, marketing campaigns, marketing analytics, market research, public relations, and marketing strategy related to overall brand recognition and reputation. The Sr Mgr will own and drive the brand strategy, playing a pivotal role in accelerating growth and strengthening brand equity.

The person in this role will create annual budgets and performance targets for each brand in their portfolio and will develop strategic plans to deliver on those goals. The Manager will leverage their analytical background to track marketing performance and drive key financial outcomes. Success in this role will involve executing on sustainable, realistic, and creative strategies.

Success in this role requires creativity, critical thinking, business savvy, and the ability to collaborate with cross-functional teams (sales, finance, HR, project management, etc.) to deliver a compelling consumer experience.

We are seeking a strategic and results-oriented Marketing Professional with 8+ years of progressive and relevant work experience, including at least 2 years in a formal team leadership capacity. Formal education pertaining to business and/marketing is highly preferred.

Qualified candidates for this role will have the ability to develop well thought-out marketing strategies and then turn around to execute on those strategies with their team. This Sr Mgr role can be considered “player-coach” and “hands-on yet big picture”. We are seeking folks who have worked in the private sector in fast-paced and high change industries such as technology, retail, real estate, consumer packaged goods, etc.

Foundational experience in a marketing agency or PR firm is beneficial but not required.

Proficiency with digital marketing and marketing tools & technologies is required, with the passion to continuously gain new marketing knowledge and to seek out new marketing trends and best practices.

SWIM is looking for candidates who demonstrate strong, clear, confident, and professional communication skills with the ability to build trusted relationships across all departments and to effectively manage external stakeholders and marketing service providers.

This role is primarily based in Chilliwack, BC, so we are ideally looking for someone who lives close-by and views the location as a big plus! There is

Competitive base salary commensurate with level of experience, and education- likely in the range of $115,000 to $140,000 (with the high end reserved for candidates who have highly relevant work experience and have most/all of the nice to have qualifications).

This company offers a solid compensation package, including an RRSP matching program, strong health…