Technical Sales Manager - Heavy Lift

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Full Time
- Salaried Sales Rockford, IL, US

Location: Remote or Hybrid, United States
Travel: Approximately 50-60%
Reports To: Director of Sales, Heavy Lift Solutions

Hydraulic Technologies is a global leader in high-force hydraulic tools, heavy lifting systems, load handling solutions, and engineered equipment. Our Heavy Lift Solutions business brings together industry-leading technologies including Power Team® high-tonnage cylinders, synchronous lifting systems, MCS and eSync controls, Hydra-Slide skidding systems, and Foxtrot robotic dollies to help customers safely execute complex lifting, positioning, and load movement projects.

We are seeking a Sr. Technical Sales Manager - Heavy Lift to drive growth across our Heavy Lift Solutions portfolio. This role is ideal for an experienced technical sales professional who enjoys solving complex customer challenges, building long-term relationships, and turning application expertise into commercial success.

This is not a traditional sales position. Success in this role comes from understanding how customers execute critical projects, identifying their challenges, and recommending the right combination of Hydraulic Technologies solutions to get the job done safely and efficiently.

You'll work directly with crane and rigging contractors, specialty transport companies, EPC firms, industrial facilities, utilities, data centers, and infrastructure customers to develop engineered solutions for lifting, skidding, and load-handling applications.

In addition to owning revenue within your territory, you'll become a trusted technical advisor by conducting equipment demonstrations, delivering customer training, and supporting critical field applications.

• Own and grow heavy lift revenue within your assigned territory.
• Develop new business opportunities with crane and rigging contractors, specialty movers, millwrights, EPCs, industrial maintenance teams, utilities, and data center contractors.
• Build and manage a strong project pipeline while advancing opportunities through the sales cycle.
• Partner closely with Regional Sales Managers, channel partners, and manufacturer representatives.

• Engage customers to understand project requirements, site constraints, timelines, and technical challenges.
• Recommend appropriate solutions across the Heavy Lift portfolio, including lifting, synchronization, skidding, and transport systems.
• Collaborate with Engineering and Product Management on custom applications and specialized project requirements.
• Support the development of complete, accurate, and competitive proposals.

• Conduct hands‑on product demonstrations at customer sites, distributor locations, and company facilities.
• Deliver technical training for distributors, channel partners, and end users.
• Support new product launches with field demonstrations and customer education.
• Execute territory‑based demonstration and training programs to generate awareness and drive sales growth.

• Maintain regular engagement with key accounts and strategic customers.
• Provide on‑site support during critical projects and first‑use applications.
• Establish yourself as the trusted technical resource customers call when evaluating complex lifting and transport challenges.

• Capture customer feedback and market insights to support product development initiatives.
• Partner with Marketing to…