Manager of Ecommerce

Range USA is the nation’s largest operator of indoor shooting ranges — a friendly and safe place to shop, shoot, and learn. We’re committed to making every visit easy, welcoming, and memorable, and we believe every member of our team plays a direct role in that. We’re growing nationwide, and we want the right people with us. At Range USA, your work has real impact.

Position title:

Manager of Ecommerce

Reports to:

Chief Operating Officer
Classification:
Full-Time / Exempt / Salaried / On-Site

Our rapidly growing  business is looking for a sales-driven Ecommerce manager to support our continued growth, enhanced customer journey, and expanded reach. This includes short-term and long-term goal setting, prioritization and identification of customer enhancements, effectiveness of sales programs and content, expanded product assortment, and traffic funnel enhancements.

• Curious — ask questions, find and solve problems
• Passionate — care deeply about the brand, team, and customers
• Do it Right — take pride in accuracy and credibility
• Service — put others above ourselves

• Support key performance indicators ensuring the Ecommerce business meets revenue, conversion, and traffic targets
• Provide expertise on current ecommerce best practices, including trend analysis and competitive benchmarking; put insights into action.
• Own the Ecommerce platform roadmap and technical backlog, managing enhancements, integrations, and vendor/dev work from requirements through go-live, ensuring a seamless and user-friendly shopping experience
• Lead cross-functional Ecommerce projects (platform upgrades, new features, integrations) from scoping through go-live, using formal project management practices to manage timelines, risk, and stakeholder alignment
• Partner with Marketing to ensure the platform supports digital marketing campaigns and channel initiatives (landing pages, promo mechanics, tagging/tracking implementation)
• Analyze site engagement and funnel data to identify conversion barriers and prioritize platform/UX improvements; partner with Merchandising on execution.
• Use data analytics to track performance to goals and identify opportunities for business development across segments of the company
• Manage relationships with Ecommerce technology vendors/agencies (platform, POS integration, payment, search) including SLAs, roadmaps, and issue resolution
• Work closely with the Supply Chain team to ensure order processing best practices and efficiencies

• Bachelor’s degree in Marketing, Business, Accounting/Finance, or Supply Chain.
• 4-6 years of relevant work experience in a Project Management, Marketing, Merchandising, or Ecommerce role
• Strong administrative, organizational, and problem-solving skills
• Excellent communication, sales, and customer service skills
• The ability to multitask, work in a fast-paced environment, and meet deadlines
• The ability to do the work, as well as drive strategy behind it

• Medical, Dental, and Vision health insurance
• Unlimited Shooting – Free Classes
• Industry-leading online and in-store discounts
• Manufacturer rewards and points program
• No firearm experience needed — we offer paid training