Marketing Assistant​/Social Media Content Creator

About Care First Urgent Care

Care First Urgent Care provides fast, high-quality medical care for patients who need immediate attention but do not require an emergency room visit. With multiple locations across Ohio, Kentucky, and Nevada, Care First is committed to delivering a convenient, professional, and compassionate patient experience. As we continue to grow, marketing plays a critical role in increasing patient volume, strengthening brand awareness, and connecting with the communities we serve.

Care First Urgent Care is seeking a Marketing Assistant / Social Media Content Creator to support all aspects of our marketing efforts, with a strong focus on social media content creation, digital marketing execution, and on-site storytelling. This is an in-person role that requires regular travel to Care First locations to capture content with our clinical teams. The ideal candidate is creative, organized, fast-moving, and excited to contribute directly to business growth.

This role will work closely with a small marketing team, as well as our operations and clinical staff, to help drive patient volume, engagement, and brand consistency.

• Fully manage Care First’s social media presence across platforms including Instagram, Facebook, and Tik Tok
• Create regular short‑form video content both on‑site with staff and through AI, graphic design, and editing tools
• Edit social media content using Cap Cut, Canva, and native platform tools
• Stay on top of social trends and quickly adapt content to capitalize on timely opportunities
• Engage with followers by responding to comments, messages, and community interactions in a friendly, professional, and persuasive manner

• Create SEO‑optimized website content to support local search and patient acquisition
• Manage and update the Care First website using Word Press
• Design graphics and marketing assets using Adobe Creative Suite and/or Canva
• Assist with the creation and execution of email marketing campaigns
• Support paid and organic marketing initiatives as needed

• Help prepare for and attend select community events, sponsor ships, and marketing activations throughout the year
• Assist with event setup, staffing, and post‑event follow‑up content

• Work closely with marketing leadership, operations teams, and clinical staff
• Coordinate with office teams to capture authentic, engaging content
• Contribute ideas and execution that support business goals, particularly patient volume growth
• Manage multiple projects efficiently in a fast‑paced, lean team environment

• Bachelor’s degree in Marketing, Communications, Digital Media, or a related field (or equivalent experience)
• In‑person availability required
• Valid driver’s license and reliable vehicle required
• Strong experience editing social media content using AI tools, Cap Cut, Canva and native social platforms such as Instagram and Tik Tok
• Understanding of SEO best practices
• Experience with Word Press and Email platforms such as Mailchimp, a plus.
• Experience with Adobe Creative Suite is a plus
• Comfortable working with clinical staff and encouraging participation in content creation
• Friendly, confident, and persuasive demeanor
• Highly organized, detail‑oriented, and able to move quickly without sacrificing quality
• Self‑starter with a positive, can‑do attitude who thrives both independently and collaboratively
• Technologically savvy

• Loves creating content people actually want to watch
• Is excited to be hands‑on and in the field
• Understands how marketing ties directly to business results
• Is adaptable, resourceful, and energized by growth
• Accepts constructive feedback
• Enjoys working with people across different teams and disciplines

• 401(k)
• Dental insurance
• Employee discount
• Health insurance
• Paid time off
• Vision insurance

Work Location:

In person