Senior Marketing Manager, Brand Marketing Cincinnati, OH

Senior Marketing Manager, Brand Marketing

We are looking for an experienced Senior Marketing Manager, Brand Marketing to lead strategic initiatives that strengthen brand presence and drive customer engagement in the retail sector. This long-term contract position is based in the San Francisco Bay Area and offers the opportunity to shape integrated marketing efforts across digital and business-facing channels. The ideal candidate brings a strong background in campaign development, brand storytelling, and cross-functional collaboration to deliver measurable marketing impact.

Responsibilities:

• Develop and lead brand marketing strategies that increase visibility, support business goals, and deepen audience connection across key channels.

• Plan and execute multi-channel campaigns, including email and digital programs, to improve engagement, generate interest, and reinforce brand positioning.

• Partner with internal stakeholders and external teams to align messaging, creative direction, and campaign priorities with broader marketing objectives.

• Oversee the full campaign lifecycle from concept through launch, monitoring performance and adjusting tactics to improve results.

• Drive B2B marketing initiatives that support partnership growth, lead generation, and market expansion efforts.

• Use data and market insights to identify opportunities, evaluate campaign effectiveness, and inform future brand marketing decisions.

• Ensure consistent brand standards across marketing materials, communications, and promotional activities.

• Manage timelines, deliverables, and competing priorities in a fast-paced retail marketing environment.