Creator and Influencer Marketing Senior Manager

Location

Cincinnati General Offices

We are looking for someone to join our Communications organization in Cincinnati, Ohio and become a critical member of the North America Beauty team, working on our beauty brands. This role will lead influencer marketing strategy, relations, and management to build affinity for the brand and business results.

• Serve as team leader for Influencer marketing multi‑functional team
• Lead Influencer strategy designed to meet business objectives
• Lead identification of Influencers to match brand's equity and criteria for partnership
• Manage Influencer relationships, brief development, and ongoing communications
• Lead content management of design process, timing, and reporting
• Lead Influencer internal team with direct report
• Partner with multi‑functional team on contract management, paid media strategy, social landscape assessments, creative best practices, and business plans.
• Manage budget and program performance reports

• Building and managing relationships with influencers and other key stakeholders to solve business problems
• Social media and digital content expertise
• Storytelling and co‑creating compelling and inclusive content that reaches and resonates with consumers
• Operational discipline to manage logistics and reporting
• Collaboration with cross‑functional team members and agency partners

• Bachelor's Degree
• Expertise in social media, digital marketing, and digital influencers
• Experience leading teams and direct reports
• Strong written communication skills
• Maintains a growth mindset and values experimentation
• Shows adaptability and strong learning agility to thrive in a fast‑paced environment
• Exhibits the ability to pivot quickly and effectively in response to changing priorities and circumstances

• Previous work in social media, influencer relations (ideally 5 years)

Starting Pay / Salary Range: $110,000 - $165,300 per year. Total rewards include salary, bonus (if applicable), and benefits. Compensation decisions are based on factors such as location, role, credentials, skill set, and experience.

Full time

We are committed to providing equal opportunities in employment. We value diversity and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Qualified individuals will not be disadvantaged based on being unemployed.

We will ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment.

Procter & Gamble participates in e-verify as required by law.