Communications Manager

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GENERAL FUNCTION:

In collaboration with division/LOB leadership, and/or cross-functional bank partners, the Communications Manager oversees the strategic messaging, writing, staging and delivery of communications. Creates and distributes clear, compelling, consistent, and accurate content and communications. Builds credibility as a trusted partner through a balance of business acumen, effective communication, project management, and client relationships. Manages communication consultation, planning, implementation, and recommends communications solutions.

Provides strategic counsel and oversight of division/LOB communications. Works closely with division executives and leadership to ensure communications are strategically executed. Responsible for and serves as the centralized staging leader of communications to ensure an integrated, well-coordinated approach from LOB/Division to all audience groups and across all vehicles. Collaborates with other communicators across the Bank to create cohesive messaging and support to the division.

Responsible and accountable for risk by openly exchanging ideas and opinions, elevating concerns, and personally following policies and procedures as defined. Accountable for always doing the right thing for customers and colleagues, and ensures that actions and behaviors drive a positive customer experience. While operating within the Bank's risk appetite, achieves results by consistently identifying, assessing, managing, monitoring, and reporting risks of all types.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

+ Raises awareness of strategic initiatives by managing and implementing communication plans assuring that clear, consistent, and accurate messages are provided to appropriate audiences.

+ Determines key messages for audience groups to ensure an integrated, well-coordinated approach for all communication elements. Monitors messaging related to content, volume of messages, and brand.

+ Supports communications coordination among multiple, simultaneous initiatives and vehicles.

+ Manages relationships with functional leaders, content owners to ensure timely, accurate and strategic communications.

+ Ensures all content is consistent with our Brand, Vision, Purpose and Value.

+ Proposition and materials delivered are of superior quality with a common "look and feel" while meeting brand guidelines.

+ Produces communications vehicles in various formats (newsletters, emails, mailers, intranet, HR Hub, text, video, etc). Ensures information is timely, accurate and appropriate for all audiences.

+ Edits and proofreads content for clients, as requested.

+ Creates an overall communications strategy to support LOB/Division strategic initiatives, core processes and key projects. Partners with senior leaders to develop and execute communication strategies.

+ Provides strategic communications counsel to clients. Serves as a trusted advisor to clients.

+ Audits and tracks the communication strategies used to ensure they meet the needs of employees and remain relevant based on the changing dynamics of how people and organizations communicate.

+ Acquires the input and resources of other communications staff in the organization, to fulfill the objectives of communication plans and projects.

+ Uses and integrates PACE approval methodology to ensure compliance and expediency for communication approvals.

+ Works with LOB/Division executive to effectively present the bank's and his/her perspective through strategic communications. Helps build and maintain executive's personal brand and reputation.

+ Provides consulting activity from verbal advice to creation of formalized, customized communication materials/presentations for key programs or projects.

+ Responsible for oversight of delivery calendar including proactively managing the volume of initiatives being delivered to partners, managers, and employees.

+ Ensures maintenance of all distribution vehicles.

+ Ensures accuracy of all published content in all delivery vehicles.

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