Marketing Advisor-North

Responsibilities

This role encompasses a 50% effort split between Ace Doran and Bennett Corporate initiatives, focusing on North/Northeast regional activities.

• Manage Ace Doran social media accounts (Facebook, Linked In, Instagram, Tik Tok).
• Create and schedule engaging content, including posts, videos, and stories.
• Capture photos and videos of trucks, drivers, and company events.
• Create marketing strategies to increase Ace Doran footprint in specific markets (Cincinnati, Cleveland, Indianapolis, Louisville, Lexington, Pittsburgh, etc.) outlining our capabilities.

• Design flyers, advertisements, banners, and recruiting materials.
• Assist with website updates on , including driver stories, O/O and fleet driving job postings.
• Prepare materials and signage for events, trade shows, and driver appreciation week.
• Create and assist with PowerPoint presentations.

• Promote open positions through online platforms and social media campaigns.
• Develop driver testimonials and success stories.
• Organize appreciation gifts, branded merchandise, and giveaways.

• Support the Ace Doran team during company events.
• Assist with event planning, setup, registration, and live coverage (photos, updates).

• Track marketing campaign performance and engagement metrics.
• Assist with Hub Spot CRM data entry and lead follow-up.

• Bennett Motorsports program – campaign support for annual racing schedule.
• Hub Spot best practices for email marketing, social media, lead tracking.

• Collaborate with the strategic marketing manager to execute marketing plans supporting business objectives.
• Public Relations: craft press releases, award submissions, news stories and share them with media and internal stakeholders.
• Marketing boots on the ground: identify business unit needs, conduct meetings, document and report them to marketing management.
• Sales support: craft PowerPoint presentations to showcase strengths and capabilities for client meetings and new business pitches.
• Email/Text Marketing: maintain email marketing platform and Hub Spot CRM to send communications to prospects, customers, and employees.
• Reporting: track and report on campaign effectiveness using KPIs, making data‑driven recommendations for improvement.
• Teamwork: collaborate cross‑functionally with design, web and video production teams to ensure consistent messaging and brand presentation across all marketing materials.

• Minimum of 2 years of experience in a marketing or event planning role.
• Strong verbal and written communication skills.
• Proficient in digital marketing tools:
  Canva/Creative Suite, PowerPoint, working with AI.
• Ability to work independently and efficiently on multiple projects to meet deadlines.
• Strong project management skills with an emphasis on meeting deadlines in a fast‑paced environment.
• Comfortable interacting with all levels of staff, from C‑Suite executives to operational teams and blue‑collar employees.
• Available to work flexible hours before, during and after events.
• Experience coordinating events, symposiums, and trade shows.
• Social media posting, management and reporting experience.
• Excellent project management, attention to detail and communication skills.
• Transportation and Logistics industry experience is a plus.

EEO/Vets/Women/Minorities/ Disabled/Veterans