Account Executive - Experiential Marketing

Account Executive - Experiential Marketing

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit

Job Title:Account Executive – Experiential Marketing
Reports To:Account Supervisor
FLSA Status:Full Time - Salaried, Exempt
Location:Cincinnati, OH

Who is pep?
pep started with 7 employees, a borrowed conference room, and an idea to fill a void in the marketing services space. Today we’ve grown to over 200 people and we are an industry leader in consumer activation, serving some of the top Fortune 500 companies. We’ve managed over $5 billion in marketing spend for over 750 brands and pride ourselves on a client retention rate of 98%.

At pep We Value Our Team and

Offer:

• Generous Time Off
• Robust Health and Wellness Plan
• Family Support
• 401K Match
• Role Autonomy
• Certification Reimbursement and Ongoing Training
• Enrichment Events and Employee Resource Groups

Summary of Position:
The Account Executive position is a strategic partner for our clients, responsible for successfully delivering marketing campaigns and projects.

This includes supporting a variety of consumer activation initiatives, with a preferred focus on experiential campaigns, and live events.

Account Executives are highly organized and have a passion for building relationships. You will serve as the primary liaison, ensuring seamless execution by collaborating closely with clients and engaging internal and external supplier contacts.

Key Responsibilities:

• Client Leadership:Act as the main point of contact, building deep relationships with client teams across various initiatives. Proactively understand clients’ pain points, business objectives, and marketing goals.
• Program Management:Act as the primary client lead, overseeing project intake, defining program scope, establishing the execution path, and serving as the central point of contact for all strategic and operational communications.
• End-to-End Program Delivery:Own the full lifecycle of program execution, coordinating cross-functional teams, managing information flow, supplier coordination, and ensuring seamless delivery from initial requirements through final closeout.
  
  For experiential programs, this includes managing timelines for production, fabrication, and event logistics.
• Structured Communication & Meeting Management:Schedule and facilitate routine client status meetings and internal weekly program reviews, ensuring all stakeholders remain aligned and informed.
• Operational Tracking & Reporting:Build and maintain shared program trackers for clients and internal teams and deliver weekly program updates.
• Relationship Management:Cultivate strong, trust-based relationships with clients, vendors(including event production and fabrication partners), and internal partners through proactive communication, consistent follow-through, and a commitment to flawless execution.
• Account Growth:Identify opportunities to expand client engagement, introduce new capabilities, and pitch strategic solutions(such as innovative experiential concepts) that address evolving client needs and drive account growth.
• Financial Ownership:Manage complex and dynamic budgets. Own and review all cost components on a consistent basis to ensure financial accuracy and cost competitiveness. Manage program volume forecasting and retainer oversight for assigned clients, ensuring financial accuracy, transparency, and alignment with program activity.
• Performance & Quality Assurance:Ensure all programs meet established performance metrics, including on-time delivery, budget adherence, and high audit scores, while continuously optimizing processes for efficiency and quality.
• Team Development:Mentor junior team members by providing coaching, guidance, and support to elevate team performance and foster professional growth.
• Knowledge & Expertise…