Social Paid Media Strategist

Paid Media Strategist - Paid Search and Social

Helium is hiring a Paid Media Strategist to own strategy and execution across paid search and paid social for a portfolio of accounts, including some of our most complex, multi-line businesses. This is an individual contributor role with no direct reports - reporting to our Paid Media Team Lead.

• Own strategy and execution for a portfolio of accounts spanning paid search and paid social, including complex, multi-line businesses (e.g., wholesale/B2B-style catalogs)
• Run both Google Ads and Meta Ads as core strengths — capable of owning each independently, not just supporting one
• Apply AI tools for bidding, optimization, and creative testing, and keep learning as they evolve
• Lead client meetings as the strategic voice in the room — this isn't a background-execution role
• Flag account risk early and partner with the Team Lead on QBRs

• Deep, current expertise in both Google Ads and Meta Ads — this is the anchor requirement
• 3+ years hands-on paid media experience — enough to have a real foundation across search and social, not just general exposure
• Genuine client-facing polish: confident, capable of running client meetings solo, comfortable being the expert in the room
• Ability to learn fast and perform in front of clients immediately — this role doesn't have a long ramp before client exposure starts
• Currently and actively hands-on in the platforms today — not someone who's moved into oversight and lost the day-to-day edge
• AI fluency in bidding/optimization/creative testing is a strong plus; if you're not there yet, genuine eagerness and speed to learn is the minimum bar
• Agency experience strongly preferred
• E-commerce background is a plus, but not a requirement — this role is defined by platform depth, not vertical

• Extraordinary Service
• Responsive Communication
• Proactive Problem Solving
• Under-promise and Over-deliver
• Achieve the North Star

You recognize that personal and professional growth is a continuous process. You approach every task with dedication and intensity, always striving to be more efficient. You face challenges head-on, taking ownership, asking for help, and prioritizing the team's success.

• Salary range for this role is $70,000-$75,000
• Comprehensive benefits package (up to 90% coverage for health, dental, vision, life)
• Simple IRA with employer match
• Unlimited paid time off after 90 days
• Pet-friendly office for those in Cincinnati. Those not in the area will join our fully remote team.