Senior Account Executive - Data Asset Management​/Content Management

Senior Account Executive - Data Asset Management/Content Management

About WPP

pep is part of WPP , the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

Who is pep:

pep started with 7 employees, a borrowed conference room, and an idea to fill a void in the marketing services space. Today we’ve grown to over 200 people and we are an industry leader in consumer activation, serving some of the top Fortune 500 companies. We’ve managed over $5 billion in marketing spend for over 750 brands and pride ourselves on a client retention rate of 98%.

Our company has evolved since we started 18 years ago, but there is one thing that has remained a constant. at pep, we put people first. Our core values of accountability, excellence, ingenuity, people, and tenacity guide our interactions, decisions, and drive our culture. We are committed to maintaining an inclusive environment where every member of our team feels seen, cared for, and has the support they need to thrive.

And our tremendous growth provides our people with many new career and development opportunities along with the flexibility to pursue their professional goals.

At pep we value our team and offer:

• Generous Time Off
• Robust Health and Wellness Plan
• Family Support (Any Path to Parenthood)
• 401K Match
• Ongoing Development and Training
• Certification Reimbursement
• Enrichment Events and Employee Resource Groups

Summary of Position: The Senior Account Executive position in Brand Content Operations (BCO) is responsible for leading content operations, mentoring teammates, handling higher-volume, higher-visibility work, spearheading process improvements, media trafficking, asset management, and CRM campaign execution across major enterprise client accounts. This role supports the Brand Content Operations team by serving as the primary operational liaison between client teams, agency partners, and internal developers to standardize content workflows, enforce quality control, manage taxonomy and DAM uploads, and drive continuous process improvements.

Key Responsibilities and Attributes:

• Lead media trafficking operations by reviewing and prioritizing high-volume requests from agency partners, ensuring accurate trafficking to Smartsheet, timely communication of status updates, and seamless QA coordination with partner teams.
• Oversee presentation preparation and quality control (QC), including building internal tracking tools (“pep trackers”), validating slide identification numbers, prepping charts for file names and links, and ensuring visual cohesion across high-visibility decks.
• Own end-to-end folder and file management
  , establishing scalable internal and delivery folder structures, performing advanced file QC against sources of truth, enforcing taxonomy and naming conventions, and overseeing uploads to SharePoint, You Tube, and client DAM platforms.
• Direct CRM campaign operations by validating approved creative briefs, copy, and Figma assets; creating Creative Request Forms (CRFs); generating Jira tickets; and ensuring cross-channel consistency across Email, Push Notifications, Content Cards, In-App Messages, and SMS.
• Lead digital asset management (DAM) and website operations
  , including advanced metadata strategy, sourcing assets for complex website wireframes, managing DAM uploads, syndicating ratings/reviews via Bazaar Voice, and auditing brand You Tube channels for performance and compliance.
• Spearhead process improvements by identifying operational gaps, designing new workflows, documenting SOPs, and leading adoption across internal teams,…