Field Executive - Tom Ford​/Balmain - Cincinnati, OH

Description

• Sales-Related Responsibilities / Sales Support
• Review retail sales targets and performance of each door on a monthly basis with ASOM
• Analyze performance of business versus sales objectives, sales trends and competition
• Generate sales reports
• Ensure brand image and visual merchandising are in line with brand standards and philosophy at retail counters
• Coordinate and execute the setup of all promotions, in-store programs and activities
• Ensure BAs are aware of the marketing calendar, promotions, etc.
• Give direction and specific instructions to BAs on how to do their jobs to achieve their sales goals (coach them individually based on strengths and weaknesses)

• Coordinate and execute newness, promotions and in-store programs setup in collaboration with ASOM and the Store Design Visual Merchandising team
• Monitor product trends, performance and identify potential sales opportunities for ASOM and Marketing team
• Ensure all go-to-market materials and promotional elements are available on time in store to support launches
• Provide promotions report to sales and marketing team post-campaign implementation as well as competitive intelligence on competitors’ programmes

• Assist ASOM in recruiting, onboarding and management of BA headcount and productivity to ensure sufficient staffing coverage for the counters
• Ensure BAs uphold grooming standards of the brand they represent
• Train and develop Beauty Advisors through counter coaching
• Connect with BAs via virtual learning tools and in-store meetings to train and coach on general selling skills (e.g. how to service customers, how to upsell/cross-sell, how to improve productivity)
• Coach BAs on brand stories, hero products and other important brand specifics for ELC brands close by on the sales floor
• Utilize e-learning platforms, including brand-agnostic content, to coach BAs towards improving customer experience and sales productivity
• Conduct Beauty Advisors and generic staff training of smaller doors
• Collaborate closely with the Education team to develop all training and coaching materials based on needed touchpoints;
  Sales and Education Executives focus on brand-agnostic topics and reinforce learning around branded concepts first introduced by the Education Team
• Coach and motivate BAs based on individual talents and skills to drive sales objectives and brand equity
• Conduct initial onboarding for new Beauty Advisors in lower tier doors to ensure they understand their brands and the travel retail environment
• Spend a minimum seventy percent of time in store, working and coaching BAs

• B.A degree with a minimum of three years relevant experience, preferably in the travel retail industry
• Well groomed
• Good organizational and communication skills
• Good presentation skills, comfortable with virtual tools such as Zoom and Skype as well as in-person presentations
• Display empathy, agility and a can-do attitude
• Proficient in MS Office and Excel
• Comfortable and enthusiastic about learning new technology platforms
• Willingness to travel
• Proven sales track record