Joint Restoration Territory Manager

Joint Restoration Territory Manager (MACI®) - Cincinnati, Ohio

At Vericel, we help patients regain mobility, return to the activities they love, and improve their quality of life through innovative regenerative medicine.

MACI® is the first and only FDA-approved autologous cultured chondrocyte product for the repair of symptomatic cartilage defects of the knee. As a Joint Restoration Territory Manager, you'll have the opportunity to build a thriving business, develop trusted partnerships with leading orthopedic surgeons, and play a direct role in transforming patient care.

We're looking for an entrepreneurial, high-performing sales professional who thrives on building relationships, creating new opportunities, and delivering meaningful business results.

The Joint Restoration Territory Manager serves as the business leader for an assigned territory, responsible for driving commercial growth, expanding surgeon adoption, and increasing procedural volume for MACI.

The Territory Coverage is Cincinnati, OH.

This highly autonomous role combines strategic account management, clinical expertise, and business development to create long-term partnerships with orthopedic surgeons, sports medicine specialists, hospitals, and ambulatory surgery centers. The successful candidate will collaborate across Sales, Marketing, Medical Affairs, Market Access, and Reimbursement to remove barriers to patient access and deliver exceptional customer experiences.

Success in this role requires strong commercial acumen, clinical credibility, strategic thinking, and a passion for improving patient outcomes.

• Develop and execute a strategic territory business plan to expand MACI utilization and increase procedural volume.
• Identify, prioritize, and convert new business opportunities while strengthening existing customer relationships.
• Build long-term partnerships with orthopedic surgeons, sports medicine physicians, hospital leadership, and healthcare providers.
• Analyze market trends, competitive activity, and customer needs to develop targeted growth strategies.
• Consistently achieve and exceed territory sales objectives.
• Become a Trusted Clinical Partner.
• Educate physicians, operating room personnel, and healthcare teams on the clinical and economic value of MACI.
• Provide technical expertise and support during MACI procedures to help ensure successful patient outcomes.
• Serve as a trusted clinical and business resource throughout the customer journey.
• Partner with reimbursement and market access teams to support patient access and remove treatment barriers.

• Develop comprehensive account plans focused on long-term growth and customer success.
• Coordinate cross-functional resources to maximize account performance.
• Partner with Marketing, Medical Affairs, Market Access, and Commercial Operations to execute strategic initiatives.
• Represent Vericel at medical conferences, surgeon education programs, and industry events.

• Leverage CRM tools, business analytics, and customer insights to effectively manage territory performance.
• Continuously evaluate opportunities to improve execution, customer engagement, and market penetration.
• Maintain accurate territory planning, forecasting, and activity documentation.
• Demonstrate sound business judgment while managing competing priorities.
• Consistently grow surgeon adoption and implant volume.
• Build trusted partnerships with leading orthopedic surgeons and healthcare providers.
• Become recognized experts in regenerative medicine within their territory.
• Deliver exceptional customer experiences before, during, and after every MACI procedure.
• Successfully execute territory business plans that drive sustainable long-term growth.
• Improve patient access by collaborating effectively across internal and external stakeholders.

• Bachelor's degree in Business, Life Sciences, Healthcare, or a related field preferred.
• Minimum of three (3) years of successful medical device, surgical, orthopedic, sports medicine, or healthcare sales experience, or 8-10 years of demonstrated success in a comparable consultative sales environment.
• Proven record of consistently achieving or exceeding sales objectives.
• Demonstrated ability to build strategic customer relationships and develop high-value accounts.
• Strong understanding of hospital systems, operating room environments, and healthcare decision-making processes.
• Excellent communication, presentation, negotiation, and influencing skills.
• Strong business planning, organizational, and territory management capabilities.
• Ability to work independently while effectively collaborating across cross-functional teams.
• Proficiency with CRM systems and Microsoft Office applications.
• Ability to travel extensively throughout the assigned territory, including attendance at surgical procedures, customer meetings, and industry events.

• Orthopedic, sports medicine, biologics, regenerative medicine, or surgical…