Consumables Portfolio Lead
Listed on 2026-03-01
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Business
Business Management, Business Analyst, Business Development
Consumables Portfolio Lead – Category Revenue Owner
Location:
Clearwater, FL
The Consumables Portfolio Lead serves as the business owner for the company's consumables category and is responsible for driving total portfolio revenue across subscription, repeat purchase, ongoing one-time demand, and promotional initiatives.
This role defines and drives the annual growth strategy for a $6M consumables portfolio with a goal of scaling to $20M+. The individual optimizes revenue mix, promotional cadence, SKU prioritization, and subscription penetration while ensuring cross‑functional alignment across Marketing, Supply Chain, Web Operations, CRM, and Customer Experience.
This is a high‑visibility individual contributor role with direct exposure to executive leadership and the CEO. The ideal candidate combines commercial thinking, analytical rigor, and strong cross‑functional leadership.
Key Responsibilities Category Revenue Strategy- Own total consumables revenue performance and growth targets
- Develop annual and quarterly growth roadmaps to scale the portfolio from $6M to $20M+
- Identify and prioritize revenue levers across subscription, repeat purchase, and one‑time demand
- Analyze SKU‑level performance and recommend portfolio optimization actions
- Present insights, strategy, and performance updates directly to executive leadership and the CEO
- Increase subscription penetration and improve replenishment behavior
- Analyze churn drivers and cohort performance to inform strategy
- Optimize the balance between subscription, one‑time purchase, and promotional revenue
- Partner with CRM and Growth teams to execute lifecycle initiatives
- Develop the annual promotional calendar (e.g., Memorial Day, BFCM, seasonal campaigns)
- Influence pricing direction and discounting strategy in partnership with Finance and Leadership
- Recommend bundling, SKU prioritization, and inventory‑aligned promotions
- Evaluate promotional lift and long‑term margin impact
- Serve as the central point of accountability for the consumables category
- Align Marketing, Supply Chain, Web Ops, CRM, and CX around the category roadmap
- Surface risks, trade‑offs, and strategic recommendations to leadership
- Ensure coordinated execution of launches and promotions
- 6–10 years of experience in DTC, e‑commerce, product marketing, category management, or commercial growth roles
- Experience owning a product line, category, or meaningful revenue segment
- Strong analytical skills with experience interpreting SKU‑level and cohort data
- Experience influencing promotional strategy and pricing recommendations
- Comfortable presenting to executive leadership
- Proven ability to work cross‑functionally without direct authority
- Experience in consumables, supplements, wellness, beauty, food & beverage, or other replenishment‑driven categories preferred
Within the first 12–18 months, this person will:
- Establish a clear, data‑driven growth roadmap for the consumables portfolio
- Increase overall category revenue and accelerate progress toward the $20M+ target
- Improve subscription penetration and repeat purchase behavior
- Implement a structured promotional strategy aligned with margin and inventory goals
- Become the trusted category advisor to executive leadership and the CEO
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