Lifecycle Marketing Manager

Chicago, IL;
Clearwater, FL;
Westlake, TX

Our mission is to democratize finance for all. An estimated $124 trillion of assets will be inherited by younger generations in the next two decades. The largest transfer of wealth in human history. If you’re ready to be at the epicenter of this historic cultural and financial shift, keep reading.

We are building an elite team, applying frontier technologies to the world’s biggest financial problems. We’re looking for bold thinkers. Sharp problem-solvers. Builders who are wired to make an impact. Robinhood isn’t a place for complacency, it’s where ambitious people do the best work of their careers. We’re a high-performing, fast-moving team with ethics at the center of everything we do.

Expectations are high, and so are the rewards.

Lifecycle Marketing at Trade

PMR helps advisors get the most out of our platform by delivering timely, relevant, and educational experiences across their journey.

As a Lifecycle Marketing Manager, you’ll own high-impact lifecycle programs that drive advisor engagement, product adoption, and revenue growth from existing clients. You’ll develop and manage customer segments, identify key moments in the advisor lifecycle, and design experiences that help advisors take the next best action at the right time.

You’ll also play a key enablement role — partnering with our Growth and Advisor Services teams to create scalable lifecycle initiatives that reinforce frontline conversations and support advisor success.

This role is based in our Clearwater, FL;
Westlake, TX; or Chicago, IL office(s), with in-person attendance expected at least 3 days per week.

At Robinhood, we believe in the power of in-person work to accelerate progress, spark innovation, and strengthen community. Our office experience is intentional, energizing, and designed to fully support high-performing teams.

• Define, design and execute the lifecycle strategy across onboarding, education, product adoption, engagement, and retention for existing advisors
• Develop advanced segmentation frameworks using behavioral and product usage data to deliver relevant and timely lifecycle experiences
• Build lifecycle-driven enablement initiatives that support Growth and Advisor Services teams
• Develop and launch multi-channel lifecycle campaigns across email, in-app, and other owned channels
• Partner cross-functionally to deliver clear, compliant, and advisor-centric messaging
• Use experimentation and performance insights to continuously improve lifecycle impact
• Share insights and recommendations that influence marketing, product, and advisor experience priorities

• 7-10 years of experience in lifecycle, CRM, or growth marketing
• Experience owning segmentation strategies and journey-based lifecycle programs
• Strong analytical skills with the ability to translate data into action
• Experience driving growth or revenue impact from existing customers
• Ability to collaborate across teams and navigate ambiguity
• Interest in wealth management, fintech, or advisor-focused platforms
• Must have experience utilizing Salesforce Marketing Cloud, Google Analytics, Super Set

• Challenging, high-impact work to grow your career
• Performance driven compensation with multipliers for outsized impact, bonus programs, equity ownership, and 401(k) matching
• Best in class benefits to fuel your work, including 100% paid health insurance for employees with 90% coverage for dependents
• Lifestyle wallet - a highly flexible benefits spending account for wellness, learning, and more
• Employer-paid life & disability insurance, fertility benefits, and mental health benefits
• Time off to recharge including company holidays, paid time off, sick time, parental leave, and more!
• Exceptional office experience with catered meals, events, and comfortable work spaces.

In addition to the base pay range listed below, this role is also eligible for bonus opportunities + equity + benefits.

Base pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands.…