SEM Manager, Brand Advertising

Join Our Team as an SEM Manager!

Are you interested in joining one of Tampa Bay’s Top Workplaces (for 12 years running!) that provides on-the-job training and a fun, high-energy atmosphere? If you said yes, then look no further!!!!

Founded in 1998, Postcard Mania is all about making small business marketing better, smarter, and a whole lot more fun! We're proud to be one of Tampa Bay's Top 100 Workplaces, and as an Inc. 500 marketing powerhouse, we’ve built a team of over 350 amazing people and continue to expand our impact. When entrepreneurs want to see real results, they turn to us!

We’re looking for a strategic, hands-on SEM Manager to join our internal marketing team and drive growth for our three in-house brands (Postcard Mania, PCM Integrations, and Rocket Print & Mail). This role is not client-facing—you’ll focus exclusively on building, optimizing, and scaling paid and organic search and paid social programs that support our company’s own marketing goals. If you enjoy owning performance from strategy through execution, testing aggressively, and using data to guide decisions, this role is for you.

Based on experience

In-Office Monday – Friday, 9:00am – 6:00pm

Own and manage Search Engine Marketing across our three internal brands

Develop and execute SEO strategies to improve rankings, traffic, and conversion rates

Plan, launch, and optimize PPC campaigns across Google Ads, Microsoft Ads, and related platforms

Manage and scale paid social advertising across platforms such as Meta, Tik Tok, Linked In, and others as needed

Conduct keyword research, competitive analysis, and ongoing performance optimization

Collaborate with internal teams (content, design, web, analytics) to align messaging and landing pages

Monitor budgets, bids, and pacing to maximize ROITrack, analyze, and report on performance using analytics tools and dashboards

Stay current on platform updates, algorithm changes, and best practices

Experience marketing B2B services or SaaSFamiliarity with conversion rate optimization (CRO) and landing page testing

Agency or in-house marketing experience (or both)

No client management—focus 100% on our own brands

Opportunity to directly impact company growth and revenue

Freedom to test, iterate, and scale what works

Collaborative, creative marketing team Competitive salary and benefits

3+ years of experience in SEM, SEO, and paid media management

Proven success managing PPC and paid social campaigns with measurable results

Strong understanding of SEO best practices, technical SEO, and content optimization

Experience with tools such as Google Ads, Google Analytics, Search Console, Meta Ads Manager, and SEO platforms (SEMrush, Ahrefs, or similar)
Analytical mindset with the ability to translate data into action

Comfortable managing multiple brands simultaneously

Self-starter who thrives in a fast-paced marketing environment

Medical, Dental, Vision & Life Insurance
401K, Short- and Long-Term Disability, Accident & Critical Illness Paid vacation time that increases with longevity6 paid holidays (New Year’s Day, Memorial Day, Independence Day, Labor Day, Thanksgiving, and Christmas)
Free on-sit yoga twice a week

Free monthly visits to a local chiropractor and more