Marketing Coordinator

Founded in 1912, The Cleveland Music School Settlement (dba The Music Settlement (TMS)) was built on the ideals of inclusiveness and opportunity for all using music as the common language. TMS has grown from its foundation of music instruction, to also offering early childhood education and music therapy services. In 2018, TMS expanded its mission with the construction of a second campus in the near west side Ohio City neighborhood.

Through our three Centers – Music, Early Childhood, and Music Therapy – and our Bop Stop performance venue, TMS caters to a diverse clientele that spans a lifetime.

Our Mission: To inspire and welcome all to our music and arts community to learn, create, celebrate, and heal.

Our Vision: To unlock the potential in everyone.

CLASSIFICATION: Full time, exempt, benefits eligible role.

Salary: $46,000-$48,000, commensurate with relevant skills and experience

PRIMARY

PURPOSE:

The Marketing Coordinator is the partner to the Director of Advancement & Communications, responsible for the day-to-day production, publishing, and performance tracking of TMS’s marketing communications across all channels. The Marketing Coordinator brings that strategy to life, capturing the moments, building the assets, scheduling the posts, sending the emails, and running the ads that move audiences through the cultivation funnel.

This role is hands-on, deadline-driven, and embedded in the daily life of TMS’s Centers and Bop Stop venue.

ESSENTIAL FUNCTIONS:

• Coordinate and execute photo and video content sessions across TMS programs and venues, including lessons, classrooms, ensembles, camps, recitals, Bop Stop performances, and special events, and edit content for use across social, email, web, and print.
• Design social graphics, email visuals, flyers, brochures, posters, event signage, digital ads, and supporting collateral for Center programs, Bop Stop events, fundraising appeals, and capital campaign activities using Canva and Adobe Creative Cloud.
• Create, schedule, and publish content across TMS's social media accounts (Facebook, Instagram, Linked In, X/Twitter, You Tube, and emerging platforms) against the cultivation content calendar maintained by the Director.
• Monitor social media performance, respond to comments and messages within established guidelines, and flag noteworthy interactions.
• Build, test, and send TMS email communications, newsletters, program announcements, donor appeals, event invitations, and stewardship messages, and maintain segmented lists in coordination.
• Build, launch, and optimize paid digital campaigns across Meta Ads and Google Ads, managing audience targeting, creative, budget pacing, A/B testing, and reporting.
• Track performance across social, email, paid media, and web; compile regular reports with insights and recommendations for the Director and Advancement team.
• Perform routine website updates (event listings, program pages, news posts, photo refreshes) and review/edit copy across channels to maintain a consistent voice that advances cultivation.
• Apply TMS's visual brand identity consistently across all print and digital materials, and steward digital assets, templates, logos, and collateral in an organized library.
• Ensure all communications adhere to brand standards, accessibility best practices, and compliance requirements (e.g., CAN-SPAM, list hygiene) and enable segmented, data-informed marketing.
• Collaborate with Center staff and the Bop Stop team to gather content, surface story opportunities, and understand upcoming marketing needs.
• Physical requirements include the ability to sit, stand, bend, crouch, and transport to move oneself around the various TMS and other job locations and from one to another, including driving oneself and transporting AV equipment, laptop, cameras, and materials such as boxes of brochures or other printed or recording supplies. Lifting, pulling and pushing up to 25 pounds consistently. Vision to include near and far visual acuity, including for the use of creating work product materials using computers, cameras, video and sound recording equipment, in various settings with various human subjects including individuals and ensembles.
  
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