Enrollment Outreach Coordinator in Cleveland, Tennessee

Enrollment Outreach Coordinator

The Enrollment Outreach Coordinator serves as a strategic professional staff member responsible for leading enrollment initiatives and advancing community partnerships through enrollment outreach, applicant engagement, educational pathways, and workforce alignment efforts that support the institution's strategic enrollment goals. This position works collaboratively with K-12 school systems, community organizations, business and industry partners, and internal departments to strengthen recruitment pipelines, increase student access, promote college readiness, and support overall enrollment growth throughout the college's service area.

The Coordinator collaborates with Academic Affairs, Student Affairs, Workforce Development, and external stakeholders to support pathway development, expand educational access, and enhance enrollment efforts aligned with institutional priorities and regional workforce needs.

Minimum Requirements / Qualifications:

• Associates degree or higher from an accredited institution.
• Valid driver's license.
• Minimum of four (4) years of experience in any combination of:
• Higher education/student services (e.g., advising/planning, enrollment processes (registration, admissions, orientation, etc.), student success initiatives, etc.).
• Workforce development (e.g., coordinate trainings, assist in initiatives, career readiness services, etc.).
• Community engagement (e.g., partnership building, planning/coordinating community events, develop outreach strategies, facilitate sessions/groups/committees, etc.).

Essential Job Functions:

Strategic Pathways and Partnership Development (35%):

• Develop and implement initiatives that strengthen educational and workforce pathways across the college's service area.
• Cultivate and maintain partnerships with K-12 school systems, workforce agencies, community organizations, economic development entities, and business and industry partners.
• Collaborate with academic divisions to align pathway initiatives with workforce demands and regional employment trends.
• Coordinate initiatives that promote Tennessee Promise, Tennessee Reconnect, adult learner access, workforce development, career exploration opportunities, and FAFSA (Free Application for Federal Student Aid) events.
• Support innovative access and transition strategies for traditional, non-traditional, and underserved populations.
• Serve as a liaison between the college and external stakeholders to expand community engagement and institutional visibility.

Community Engagement and Enrollment Outreach (25%):

• Represent the college at community, educational, and workforce-related events throughout the region.
• Develop and implement enrollment outreach strategies that strengthen the college's presence and engagement within the community.
• Coordinate collaborative programming and events designed to increase awareness of educational opportunities and career pathways, including but not limited to Campus Tours, Open House, Program Showcase, Cougar Days, and Cougar Track and Treats.
• Develop strategic communication plans and partner with Marketing and Communications to ensure consistent messaging, branding, outreach materials, and promotional resources align with institutional priorities, pathway initiatives, community engagement efforts, and workforce initiatives.

Career Pathway and Access Initiatives (25%):

• Lead initiatives that support exploration of academic and career opportunities connected to regional workforce needs.
• Coordinate pathway programming that assists individuals in navigating educational opportunities from inquiry through enrollment.
• Support initiatives focused on adult learners, workforce reskilling, dual enrollment awareness, and career-connected learning opportunities.
• Identify barriers impacting educational access and collaborate with campus and community partners to develop responsive solutions.
• Facilitate partnerships that create experiential learning, career awareness, internship, and workforce engagement opportunities.

Data Analysis, Planning, and Institutional Support (10%):

• Analyze enrollment, participation, and outreach data to evaluate pathway and engagement initiatives.
• Prepare reports and strategic recommendations to support institutional planning and enrollment goals.
• Uses prospect and applicant Argos reports to pull and convert prospects to applicants to admitted students. Routinely uses the report as a contact strategy to navigate prospects/applicants through the enrollment processes.
• Monitor emerging trends in higher education, workforce development, and community engagement to inform strategic planning.
• Assist with institutional initiatives, strategic planning efforts, and collaborative projects related to enrollment growth and student success.
• Support cross-functional enrollment initiatives through participation on the Enrollment Services leadership team and engagement with the Strategic Enrollment Team, as invited.
• Foster cross-functional collaboration and innovation among academic affairs,…