VP, Marketing - DataBee

Make your mark at Comcast -- a Fortune 30 global media and technology company. From the connectivity and platforms we provide, to the content and experiences we create, we reach hundreds of millions of customers, viewers, and guests worldwide. Become part of our award-winning technology team that turns big ideas into cutting-edge products, platforms, and solutions that our customers love. We create space to innovate, and we recognize, reward, and invest in your ideas, while ensuring you can proudly bring your authentic self to the workplace.

Join us. You’ll do the best work of your career right here cast prefers to have employees on-site collaborating unless the team has been designated as virtual due to the nature of their work. If a position is listed with both office locations and virtual offerings, Comcast may be willing to consider candidates who live greater than 100 miles from the office for the remote option.

Job Summary

You like to create. You are entrepreneurial. You enjoy writing and design, within the context of driving business outcomes. You are driven by outcomes and metrics. You like growing talent and love enabling product and sales. You achieve satisfaction in creating new ways of communicating and showing the value in cybersecurity solutions, and seeing the results in the form of helping to better protect customers.

We're looking for an experienced Vice President of Marketing to join our team. In the role, you will be a senior leadership team member of Data Bee, a Comcast Company and exciting new cybersecurity business unit, which sells SaaS and subscription security solutions to large enterprises and the federal government. Currently, two solutions, Blu Vector and Data Bee, both used internally by the Comcast CISO organization, are sold by the business unit.

These solutions offer security data fabric, GRC, and advanced threat detection and threat-hunting capabilities geared towards improving CISO’s outcomes in a cost-effective manner.

Job Description

• Leading Data Bee’s global marketing plan across demand generation, account-based marketing, events, partners, analyst relations, press relations, digital marketing, channel marketing, and thought leadership aligned to APJ/global goals.

• Driving development of Data Bee, a Comcast Company.

• Driving end-to-end demand generation strategies that effectively convert prospects into loyal customers for net new logos and customer expansion.

• Working with channel sales to build a partner-sourced pipeline through co-marketing, communication and enablement.

• Strengthening brand presence through executive programs, industry events and customer advocacy.

• Setting and guiding the direction for brand development of Data Bee in the appropriate technical segments, including continuous controls monitoring, security data fabric and agentic AI, as well as assessing if these are the right segments or suggesting new segments as appropriate.

• Overseeing the selection and execution of events in line with pipeline generation strategy.

• Working closely with product management to ensure technical product marketing is executed in a differentiated, yet clear, fashion.

• Setting the overall messaging for advertising and owning the advertising strategy.

• Leading the field marketing team and aligning with sales and product teams.

• Overseeing analyst relations and press relations strategy.

• Driving greater efficiency in our organic marketing efforts by focusing on high-impact keywords and maximizing brand awareness through traditional searches, as well as You Tube and AI recommendations.

• 15-18+ years in field marketing for global B2B SaaS cybersecurity, risk and compliance.

• Comfort working across cultures and time zones, with experience managing global teams.

• Experience in driving pipeline generation and revenue influence for enterprise-level SaaS solutions.

• Deep understanding of the US and Europe’s large enterprise security buyer ecosystem.

• Experience in Account Based Marketing, driving high-impact events and running programs for CXOs.

• Possessing a data-driven approach…