Director of Social Media

* Lead and mentor a team of full-time staff, student employees, and interns
* Set priorities, assign responsibilities, and maintain accountability for quality and performance
* Foster a collaborative, innovative, and comprehensive team culture
* Align team structure and capacity with evolving institutional needs
* Bachelor’s degree in Marketing, Film, Media Arts, Communications, Digital Media, ore related field
* Ten years of progressively responsible experience in social media, digital communications, or marketing, including three years of supervisory experience
* Five years of experience in a supervisory role
* Demonstrated success leading enterprise or multi-brand social media ecosystems within large, complex organizations
* Proven ability to design and operationalize social media programs across paid, organic, and creator ecosystems
* Strong portfolio showing hands-on content creation across platforms, audiences, and formats
* Track record building, leading, and developing high-performing social and production teams in collaboration with agencies and creators
* Proven experience managing cross-functional partners and external agencies while delivering cohesive, high-impact work
* Demonstrated ability to present strategy, performance, and recommendations to executive leadership
* Advanced understanding of major and emerging social platforms
* Exceptional communication, storytelling, and presentation skills
* Strong leadership, collaboration, and strategic thinking abilities
* Data-driven decision-making and analytical skills
* Expertise in reputation and crisis management in digital environments
* Ability to confidently manage upward and influence across complex organizations
* Commitment to accessibility, inclusion, and ethical communication

The Texas A&M University System is one of the largest systems of higher education in the nation, with a statewide network of twelve universities, eight state agencies, a comprehensive health science center, Texas A&M-Fort Worth and Texas A&M-RELLIS.The A&M System is committed to providing an educational and work environment that is conducive to the personal and professional development of each employee.

Each member institution provides equal opportunity and access to all students, employees and prospective employees.
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