Senior Executive Digital Strategist

Job Summary

The Office of Strategic Relations and Communications at CU Boulderis seeking a senior executive digital strategist to support the Chancellor’s social media presence and strategy! The Senior Executive Digital Strategist leads the strategic development,creation, management, and execution of social media content for the Chancellor and Chancellor’s spouse. The position is responsible for developing and delivering a coordinated digital strategy thatraises the Chancellor’s visibility and voice.

It promotes thought leadership and builds connections to important groups. The strategyalso supports CU Boulder’s mission, priorities, and reputation. Thestrategist will develop compelling, timely and authentic contenttailored to each platform and audience; find opportunities toamplify the Chancellor’s leadership and the university’s impact;and ensure a consistent, distinctive digital presence across channels. The role requires strong editorial judgment, exceptionalstorytelling and writing skills, an understanding of emerging digital trends and the ability to move quickly and strategically ina dynamic public-facing environment.

Reporting to the senior director of chancellor communications, thisrole will work closely with the Chancellor, his executive team,staff and spouse, and with social media and content creators from around campus including those from strategic communications,athletics and student life.

The ideal candidate will be a highly creative content driver with ademonstrated knowledge of Instagram, Linked In, Tik Tok, X, Threads,You Tube and Facebook, while monitoring new and emergingchannels.

The role will work irregular hours, including nights and weekends,on and beyond campus in order to generate, capture and distributecontent. The position may occasionally encounter sensitive information–a dedication to confidentiality is vital.

CU is an Equal Opportunity Employer and complies with all applicable federal, state, and local laws governing nondiscrimination in employment. We are committed to creating aworkplace where all individuals are treated with respect and dignity, and we encourage individuals from all backgrounds toapply, including protected veterans and individuals with disabilities.

As CU Boulder’s communications leaders, we advance the university’smission through an integrated marketing and communicationsapproach. Partnering with communication colleagues campus-wide, ourteam synthesizes expertise in strategic communications, marketing,constituent experience and technology to support CU Boulder’s brand promise, mission, vision and strategic priorities.

As CU Boulder’s communications leaders, we advance the university’smission through an integrated marketing and communicationsapproach. Partnering with communication colleagues campus-wide, ourteam synthesizes expertise in strategic communications, marketing,constituent experience and technology to support CU Boulder’s brand promise, mission, vision and strategic priorities.

• Develop and implement an editorial calendar and social media strategy for the Chancellor.
• Capture, post and monitor various platforms where the Chancellor or the Chancellor’s spouse has a presence.
• Attend campus and external events to generate content, withsome events occurring on nights and weekends.
• Develop metric tracking and reporting to measure social mediaoutcomes and refine the strategy on an ongoing basis.
• Build a comprehensive strategy specific to each social mediaplatform, with clear goals, audiences, content approaches, voice,cadence and measures of success.
• Ensure the Chancellor’s social presence is cohesive across platforms while taking…