Intern - Marketing - Bicycle Tire, Year-Round

THE COMPANY

Continental is a leading tire manufacturer and industry specialist. Founded in 1871, the company generated sales of €19.7 billion in 2025 and currently employs around 78,000 people in 54 countries and markets.

Tire solutions from the Tires group sector make mobility safer, smarter, and more sustainable. Its premium portfolio encompasses car, truck, bus, two-wheel, and specialty tires as well as smart solutions and services for fleets and tire retailers. Continental has been delivering top performance for more than 150 years and is one of the world’s largest tire manufacturers. In fiscal 2025, the Tires group sector generated sales of 13.8 billion euros.

Continental's tire division employs more than 56,000 people worldwide and has 19 production and 16 development sites.

Continental is seeking a highly organized and proactive Marketing Intern to support our growing Bicycle Tires Division in the Americas. This role is ideal for someone who thrives in a fast-paced environment, enjoys working collaboratively, and has knowledge of cycling as a must. The position requires excellent verbal and written skills and a nearly obsessive focus on process and organization. The Marketing Intern will play a key role in ensuring smooth operations across athlete engagement, media orders, contracts, purchasing, and event planning – contributing directly to Continental’s strategic growth in the Americas region.

• Event Assistance:
  • Work with marketing manager and event company to assist in planning events across the Americas.
  • Assist event company to ensure activation components are ordered including but not limited to giveaways, event display materials, tires, etc.
  • Assist with setting up athlete activation, and contract fulfillments as outlined by event agreements.
  • Help identify key events and regional opportunities that align with Continental’s strategic goals.
• Athlete, Media & Sponsor Support:
  • Coordinate tire orders for athletes, media partners, and sponsors.
  • Track contract, vendor approval, and PO process to ensure timely delivery.
• Contract Management Support:
  • Help track contract approval
  • Manage electronic signature workflows via Docu Sign.
• Procurement & Financial Tracking:
  • Assign and monitor purchase orders.
  • Track invoices to ensure timely payment and assist in resolving discrepancies.
• Strategic Growth & Influencer Engagement:
  • Research and recommend cycling events and regions with high growth potential.
  • Identify and engage with athletes, ambassadors, and influencers who align with Continental’s brand values.

• Website Management
• Project Management
• Athlete Management

• Student currently enrolled in a U.S. accredited degree program for at least another 12 months and willing to dedicate 12 months toward internship
• Working toward a Bachelor’s or Master’s degree in Marketing, Public Relations, Communications, Sports Marketing, or Business
• Available to work a minimum of 20 hours per week during normal business hours (Mon‑Fri)
• This is a hybrid role and must be willing to commute to Golden, CO 1 day per week
• Must have and maintain a minimum GPA of a 2.8 or higher
• Strong organizational and time management skills with the ability to prioritize multiple tasks
• Proficiency with Microsoft Office Suite (Word, Excel, Outlook)
• Excellent written and verbal communication skills
• Detail-oriented with a commitment to accuracy in all work
• Ability to work collaboratively with team members across departments
• Analytical mindset with problem-solving abilities
• Professional demeanor and reliability
• Ability to travel to 1 to 2 events per year to gain experience and cycling knowledge
• Ability to lift 50 Lbs

Based in Denver, CO area

Pay:
Sophomore…