Social Media Manager

A growing, Philadelphia based, full service agency is searching for a Social Media Manager

• Build and optimize all social media strategies and action plans to increase the clients brand awareness and engagement
• Create and manage social media content calendars, including writing, curating, capturing and editing content, including video, for various platforms.
• Develop and implement effective paid social media strategies tailored to client goals.
• Manage paid campaigns across platforms (Facebook, Instagram, Linked In, Tik Tok, etc.), ensuring alignment with broader marketing objectives.
• Monitor, analyze, and optimize paid campaign performance using tracking tools and analytics.
• Collaborate with creative, web, and account teams to ensure consistent messaging, branding, and strategy integration.
• Reporting and measurement of paid and organic campaign efforts to ensure success while applying learnings to future content and proposal recommendations
• Prepare and present social media proposals to prospective clients

• 4+ years experience in social media, with at least 1 year experience with paid social media campaigns
• Proven experience building, launching and managing both B2B and B2C social media campaigns.
• Ability to leverage data analytics to make informed decisions about social and new media strategies and performance
• PR experience is extremely helpful, but not required.
• Google Analytics experience is a plus, but not required.
• The ability to write and present social media proposals to prospective clients.