Business Development Specialist

Business Development Specialist

At Justrite Safety Group, we're more than just a collection of industrial safety companies; we're a dynamic organization dedicated to protecting people, property, and the planet. Our ever-growing portfolio of companies collaborates to deliver advanced industrial safety solutions that set the standard for excellence.

As our business continues to grow, we continue to look for top talent to join our team as we lead the charge in revolutionizing industrial safety, ensuring that every worker returns home safe, every workplace remains secure, and our environment thrives for generations to come. With Justrite Safety Group, safety isn't just a priority—it's our passion.

The Business Development Specialist is responsible for driving outbound and inbound sales activity to generate qualified opportunities, support distributor growth, and accelerate revenue within the Motion Safety business. This role partners closely with Sales Engineering, Marketing, Product Management, Customer Service, and Independent Manufacturer Representatives to execute campaigns, support the field sales team, and advance opportunities through the sales funnel.

In addition to core business development responsibilities, this role owns vertical strategy execution for targeted growth markets such as Parking Safety, Medium Duty Mats, and other incremental verticals.

As a member of our Sales team, you'll have the opportunity to work with leading distributors and top brands in the industry, driving sales efforts that make a real impact. Our sales team is dedicated to building and maintaining strong relationships, ensuring that we deliver the best possible outcomes for our partners and customers. With a strong focus on customer satisfaction, you'll be part of a team that is recognized for its commitment to excellence and customer‑centric approach.

This role offers the chance to collaborate with some of the best professionals in the field, contributing to the growth and success of a company that's at the forefront of safety solutions.

• Drive outbound sales campaigns to targeted customers and optimize the impact of existing and new campaigns
• Source new sales opportunities through inbound lead follow‑up and outbound cold calls and emails
• Pursue qualified end‑user leads, create custom quotes, and identify appropriate distributors to collaborate on opportunities
• Qualify, route, and advance opportunities to further develop and close deals
• Assist the outside sales team by taking ownership and follow‑up of established sales deals
• Create and manage pipeline activity using a disciplined inside sales cadence with consistent call and email activity, strong discovery, and clear next steps

• Manage relationships with assigned or growing distribution accounts
• Proactively develop, retain, and expand distributor relationships through upselling and cross‑selling
• Activate and enable distribution partners to generate pull‑through by providing talk tracks, tools, training, and campaign support
• Co‑sell on priority opportunities and expand existing accounts

• Own vertical growth plans and execution for targeted markets including Parking Safety, Medium Duty Mats, and other incremental verticals
• Build target account lists and vertical playbooks, then execute quarterly campaigns, bundles, and focus product strategies to drive incremental revenue
• Create pipeline and close deals through disciplined prospecting, qualification, quoting, and opportunity advancement

• Collaborate with Business Unit Sales Engineers and Independent Manufacturer Representatives to support field sales efforts including site surveys, needs analysis, and product training
• Work closely with Marketing, Product Management, Customer Service, and other internal teams to earn new business and support customer success
• Partner with Product Management on new product launches, including training and campaign execution within the territory

• Understand end‑market trends and industry best practices and apply relevant value propositions to targeted…