Digital Marketing Analyst

MidwayUSA, in Columbia, MO is a privately held eCommerce company in the Outdoor industry. We are looking for an enthusiast individual with an interest and talent in marketing, internet advertising and social media to work with our Marketing team as a Digital Marketing Analyst! If this sounds like you and you have a love for the outdoor industry, MidwayUSA might be the place for you!

About the Role

* Create and post engaging content for social media and our website

* Manage and optimize Internet Advertising through Paid Search, Shopping, Display, and Social Media channels

* Manage reports and data to track Customer, Marketing and Advertising results

* Use email marketing software to send emails to customers

* Benchmark MidwayUSA's Customer policies and marketing efforts against competitors and eCommerce leaders

* Identify SEO improvements to be made to our website

About You

* Will possess a bachelor's degree, preferably in Marketing, Business or a related field

* Will have a minimum of 2 + years of professional marketing work experience

* Have knowledge of and experience with MidwayUSA's products

* Experience with data mining, data analytics and data tracking

* You must have the ability and desire to learn and implement new ideas

* You are a team player with a positive attitude

What We Offer

* Annual Salary Range (commensurate with experience): $ 63,000 - 89,000 with annual benchmarking and pay increases to always ensure a competitive salary

* Personal growth through a management relationship prioritizing support, empathy, clearly communicated expectations, and consistent modeling of Company Values

* Promote from Within Strategy

* Opportunity for annual profit sharing

* Matching 401(k)

* Flexible PTO policy and paid parental leave

* Excellent choice of health plans (including HSA), dental, and vision benefit options at an affordable price

* Life insurance, short and long-term disability insurance options

* Tuition assistance program

* Opportunities for career, leadership, and professional development with conferences, events, and seminars

* Supplier pro-deals and generous employee discounts

If you are committed to Customer satisfaction and continuous improvement, and have a positive attitude, then bring your talents and join MidwayUSA-a company on a mission to be "the best run business in America"!

Apply today!

MidwayUSA, located in Columbia, MO, is an industry-leading internet retailer of nearly 200,000 shooting, reloading, gunsmithing and hunting products. Both country kids from Missouri, Larry and Brenda Potter field turned their passion for shooting sports into a career by opening a small gun shop in 1977 that would eventually become MidwayUSA (). They instilled family values like honesty, integrity and respect for others into the business, and strive to maintain this culture with each Employee added to their growing team.

For almost 50 years MidwayUSA has offered JUST ABOUT EVERYTHING for Shooting, Hunting and the Outdoors with an unyielding focus on Customer Satisfaction.

MidwayUSA is a three-time recipient of the Malcolm Baldrige National Quality Award

Apply Today!

Job Type: Full-time

Pay: $63,000.00 - $89,000.00 per year

Work Location:

In person