Director, Revenue Management; RGM) Strategy - Sports

Job Description Summary

At The Coca-Cola Company, we exist to refresh the world and make a difference through loved brands, done sustainably for a better shared future. Working here is more than working for the global beverage leader; it's an opportunity to be a part of something that can positively impact the world. Our North America Operating Unit (NAOU) Advanced Hydration division is a dynamic, fast ‑ paced business unit at The Coca ‑ Cola Company where teams come together to lead what's next in hydration.

With a portfolio that includes BODYARMOR Sports Drink, Powerade, vitamin water, and smart water, the group is driven by an entrepreneurial spirit, strong collaboration, and shared ambition. This is a place for people who think differently, move with agility, challenge the status quo, and thrive in an ever ‑ changing category. Joining the team means helping shape the future of hydration alongside passionate, collaborative teams committed to winning.

The Advanced Hydration Revenue Growth Management Organization is looking for a Director of OBPPC & RGM Strategy, Sports Portfolio to join our team.

The Director of OBPPC & RGM Strategy leads revenue growth strategy development and system alignment for our BODYARMOR and POWERADE brands. The individual serves as a strategic partner to the U.S. Bottling System in developing multi‑year volume, revenue, and profit growth plans. This role serves as a strategic leader within the broader Advanced Hydration portfolio of brands to analyze and establish pricing guidance for all customers in the U.S. (over $1B in revenue), and works closely with our Sales, Commercial, Marketing and Innovation teams to drive plan objectives and deliver profitable growth.

This position will also play a key role in the integration of business intelligence systems & reporting capabilities, setting forth the price/pack architecture for our two‑brand strategy, and ensuring the appropriate guardrails are established to maximize the most out of both brands.

• Create and implement company portfolio pricing strategies, both internally and externally that drive volume and profit growth for the entire BODYARMOR and POWERADE brand value chain
• Establish and reinforce a team culture of innovation, empowerment, proactivity, positivity, collaboration, and winning to drive strategy and optimization for the division
• Negotiate Sports portfolio value sharing relationship with Bottlers that drives profit and margin % growth for the Company
• Strategic lead responsible for determining price increases or reduction in trade spending to maintain price premium and deliver our annual and long‑term financial objectives
• Primary liaison with Chief Sales officer - supporting sales team on revenue growth strategies
• Responsible for reviewing and approving all customer pricing plans (to ensure market coherency and profit targets are met)
• Reporting, analysis, and annual/multi‑year plan development and delivery for BODYARMOR/POWERADE, Bottlers and Customers
• Develop and implement new concepts and methods for improving revenue growth across all channels, platforms, and packages
• Analyze multiple dynamics within the overall beverage landscape and category trends to identify key short and long‑term brand growth opportunities
• Optimize the BODYARMOR and POWERADE portfolios through innovation, price optimization and SKU rationalization across all channels and platforms
• Develop, direct and lead sources of growth initiatives and manage coordination with CCNA/Bottlers on annual planning activities
• Evaluate current and proposed promotional and trade marketing investments and provide new strategic direction when applicable
• Regularly brief senior management and provide influence and implementation of new direction/strategies that enhance profitability
• Effectively lead the management of retail strategy investments to balance coherency across customers, packages and channels while sustainably improving company profit
• Advise Finance/Accounting on pricing initiatives that impact financial performance
• Implement and oversee reporting routines against revenue growth metrics and other strategic work streams (create scorecards and other sales reports that integrate multiple financial data sources)
• Lead the development of the overall PGM team to effectively manage all trade investments with Customers & Bottlers while maintaining personnel needs of the organization

• Bachelor's degree required
• 8+ years of RGM/PGM experience PRGM or data analysis experience required
• Minimum 8 years of people leadership required
• Ability to develop and implement profit growth methods by collaborating across multiple departments and levels of the organization
• Generate and implement innovative ideas that deliver short- and long‑term growth across the entire Advanced Hydration business
• Ability to synthesize multiple data sources and deliver methods to improve profit over multiple years
• Proactively seeks out opportunities and influences th