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Lifecycle Email Marketing Lead | Data-Driven
Job in
Columbus, Franklin County, Ohio, 43224, USA
Listed on 2026-07-23
Listing for:
AEP
Full Time
position Listed on 2026-07-23
Job specializations:
-
Education / Teaching
Digital Marketing
Job Description & How to Apply Below
American Electric Power in Columbus, OH is seeking a Digital Marketing Specialist responsible for leading email marketing efforts across Residential, Commercial, and Industrial segments, managing content strategy, design collaboration, and lifecycle programs.
You will develop dashboards, run A/B tests, optimize campaigns, and align initiatives with brand guidelines and business goals, partnering with Sales, IT, Analytics, and Creative Services to drive revenue and customer growth.
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