Digital Marketing Specialist

Description

Haven Services LLC is a multi-division home services company headquartered in Columbus, Ohio, providing plumbing, HVAC, electrical, and related services to residential and commercial customers across multiple markets. Our family of brands share a commitment to delivering exceptional customer experiences and building lasting relationships in the communities we serve.

At Haven, we believe in taking care of our team as well as we take care of our customers. We offer a collaborative, values-driven culture where talented people can do meaningful work and grow their careers.

The SEO Manager is a hands-on, results-driven search engine optimization professional responsible for developing and executing Haven’s organic search strategy across all divisions and service markets. This is a full-time role that will own SEO end-to-end from technical site health and on-page optimization to local SEO, content strategy, and authority building with the goal of increasing organic visibility, qualified lead flow, and market presence across every Haven brand.

This role requires someone who is both strategic and executional someone who can build the plan, do the work, and report on results. You will work closely with the marketing team, division leadership, and IT team to drive measurable organic growth across a complex, multi-location business.

In addition to SEO responsibilities, this role owns Haven's website development and maintenance across all division sites. This includes managing site updates, building new pages and landing pages, coordinating brand rollouts and acquisitions, and ensuring all web properties meet both technical SEO standards and an exceptional user experience. The ideal candidate is comfortable moving fluidly between SEO strategy and hands-on website work.

We offer competitive pay, outstanding benefits, and 100% employer-paid medical premiums.

Employment with Haven Services comes with excellent perks! Major health benefits are available on the first of the month following your start date. Paid Time Off, paid holidays, and 401(k) with company match begin immediately upon hire.

• Competitive salary and performance-based incentives.
• Opportunities for professional growth and advancement.
• A collaborative, supportive work environment.

• Medical Insurance choice of HDHP with HRA & HSA or PPO
  - Company offers 100% coverage of Employee'sHDHP Premium!
• Dental and Vision Insurance
• Company provided Life and Disability Insurance
• 401(k) with Employer Match
• Employee Assistance Program
• Paid Time Off, Paid Holidays, floating holidays

• Conduct regular technical SEO audits and resolve issues including crawlability, indexing, site speed, Core Web Vitals, schema markup, and mobile optimization
• Monitor and maintain Google Search Console and resolve crawl errors, manual actions, and indexing issues across all Haven properties
• Implement technical SEO recommendations directly within the CMS and coordinate with external developers only for back-end or infrastructure-level changes that exceed CMS access
• Manage XML sitemaps, robots.txt, and canonical tag structures across all division sites

• Build, maintain, and update Haven's division websites using Word Press (or applicable CMS)
• Develop new service pages, location pages, and landing pages in coordination with marketing and division leadership
• Coordinate and execute website changes related to brand rollouts, acquisitions, and new division integrations
• Ensure all web properties are properly structured, mobile-optimized, and load efficiently
• Manage web redirects, URL structures, and site migrations with SEO best practices maintained throughout
• Serve as the primary point of contact for all website-related requests from across the organization

• Optimize existing service pages, location pages, and landing pages for target keywords and search intent
• Develop and execute a content calendar targeting high-value informational and transactional keywords…