Director of Sales & Marketing

DIRECTOR OF SALES AND MARKETING, FIND YOUR PLACE AT Hyatt Regency Columbus:

Join a family that values respect, integrity, inclusion, empathy, experimentation, and wellbeing. At Hyatt, diversity, equity, and inclusion are at the core of our purpose, to care for people, so they can be their best.

Located within walking distance of Nationwide Arena, the trendy Arena District, and the Short North Arts District,
Hyatt Regency Columbus redefines the modern hotel experience. We offer 633 renovated guest rooms and spacious suites and 70,000 square feet of flexible meeting space. We are connected to the Greater Columbus Convention Center and steps to vibrant downtown districts, ours is the hotel in which to meet and play in central Columbus.

The Director of Sales and Marketing has direct oversight of the Sales and Marketing operations of the hotel. This role leads the development and implementation of both short-term and long-term strategies in all sales and marketing channels to achieve hotel revenue goals and increase market share performance. We are looking for an innovative and proactive approach to sales generation to drive our hotel’s performance.

• Direct leadership of the Sales Team. The DOSM has responsibility of the Sales and Marketing Budget/P&L inclusive to the revenue forecasting, advertising, marketing, public relations, developing and writing business plans, and ownership engagement.
• Developing, implementing, and monitoring the hotel’s sales strategy to achieve and exceed forecasted revenue targets in Rooms, Food and Beverage and all other revenue-generating departments.
• Ability to understand and communicate market trends, demand generators, supply/demand, and economic factors affecting hotel performance.
• Integral part of the hotel’s strategy team; must be a dynamic and innovative thinker for optimal impact.
• Managing recruitment and hiring of sales team, training, managing and coaching managers in their selling and relationship process in order to meet company goals and maximize hotel revenues.
• Train and monitor the group contractual agreement process, business evaluation, rate quotes, reactive and proactive business efforts.
• Direct leadership of the marketing, communications and agency partners; confident and knowledgeable in public relations and marketing strategies to drive direct business while supporting and developing the marketing team.
• Design, implement, and facilitate the annual marketing plan for the hotel. Identifying the challenges in each year throughout the booking cycle and developing a plan with tactics to address the concerns.
• Develop marketing materials and strategic road maps for the hotel. Ensure implementation and oversee execution.
• Devise new ways to expand the client base through prospecting, marketing and cultivating key relationships.
• Attend major travel, trade and corporate functions and conduct sales trips based on business priorities, which may include travel on weekends and evening events.
• Building and maintaining strong client relations and developing accounts to increase market share across all revenue streams – locally, nationally, and internationally.
• Manage the hotel sales contracts and achievement of the hotel revenue plan.
• Create and present Hotel’s results in asset management meetings.
• Interact with the operation team to ensure understanding of guest needs and in creating a working relationship within all areas of the operation.
• Perform any other job-related duties as assigned.

• A minimum of 7 years of previous progressive hotel sales and leadership experience in an upscale hotel. Hyatt experience is preferred.

Must be a caring leader that builds trust and engagement by cultivating genuine relationships.

Excellent analytical, sales and negotiating skills with an established history of driving results.

• Outstanding customer relations, communication, presentation, and organizational skills are of utmost importance.
• Proven sales experience with the ability to lead, guide, and achieve revenue goals.
• Bachelor’s Degree in Business Administration or Hotel/Hospitality is preferred.
• Demonstrated ability to effectively interact with people of…