Community and Local Marketing Campaign Management- Vice President

Step into the role of Vice President, Community and Local Marketing Campaign Management, where your expertise will shape and deliver impactful work in the Consumer Bank.

As a Vice President, Community and Local Marketing Campaign Management in the Consumer Bank Marketing team, you will oversee the development and execution of strategic campaigns, including Chase Money Skills workshops, local events, new branch openings, and marketing initiatives. Your work will be essential in supporting consumers along their financial journey, positioning Chase as the authority for financial education, driving customer engagement, and supporting business growth.

• Develop and execute end-to-end community and local marketing campaigns
• Create and manage content that supports campaigns and event initiatives
• Lead creative strategy and execution for new builds, grand openings, and local events
• Lead the creative strategy, development, and execution of engaging financial education and literacy workshop materials, ensuring alignment with organizational goals and audience needs
• Strategically integrate and optimize educational content across all marketing channels to deliver a consistent brand experience, drive measurable impact, and enhance financial literacy outreach and engagement
• Collaborate with cross-functional teams to ensure campaign and content alignment
• Oversee agency and vendor relationships for campaign and content development
• Drive measurable performance through data‑driven marketing tactics
• Ensure compliance and controls across all campaign materials and channels
• Optimize campaign content and direct response tactics to improve results and efficiency
• Support capacity planning and prioritization for campaign and event initiatives
• Guide content and UX strategy for local marketing efforts and deliver exceptional customer experiences
• Manage multi-channel execution, including digital, print, and event content

• 10 plus years of experience in marketing strategy, campaign development, or content creation
• 5 plus years of leadership experience managing high-performing teams
• Expertise in developing and executing creative content for digital, print, and event channels
• Experience managing agency and vendor relationships
• Strong skills in strategic planning, multi-tasking, and prioritization
• Knowledge of database marketing, segmentation, testing, and measurement
• Ability to execute marketing projects and content with precision and attention to detail
• Excellent written and oral communication skills
• Bachelor's degree in Marketing, Business, or related field
• High energy, solutions-oriented approach to managing multiple initiatives
• Proven relationship development and negotiation skills

• Experience in financial services marketing, including debit or credit products
• Agency-side marketing experience
• Content development and copywriting skills
• Experience with local market activation and event marketing
• Familiarity with compliance and regulatory requirements in financial services
• Creative and innovative mindset focused on continuous improvement

• Role may require occasional travel to support local events and grand openings

Chase is a leading financial services firm, helping nearly half of America's households and small businesses achieve their financial goals through a broad range of financial products. Our mission is to create engaged, lifelong relationships and put our customers at the heart of everything we do. We also help small businesses, nonprofits and cities grow, delivering solutions to solve all their financial needs.

We offer a competitive total rewards package including base salary determined based on the role, experience, skill set and location. Those in eligible roles may receive commission-based pay and/or discretionary incentive compensation, paid in the form of cash and/or forfeitable equity, awarded in recognition of individual achievements and contributions. We also offer a range of benefits and programs to meet employee needs, based on eligibility.

These benefits include comprehensive health care…