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Hybrid Lifecycle Marketing Lead: Audience Strategy
Job in
Columbus, Franklin County, Ohio, 43224, USA
Listed on 2026-07-26
Listing for:
Bwecap
Full Time
position Listed on 2026-07-26
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy
Job Description & How to Apply Below
BWE seeks a Senior Marketing Manager, Lifecycle Marketing & Audience Strategy, to design and optimize B2B lifecycle programs across email, web, and digital channels in Columbus and Cleveland. You will blend strategic thinking with hands-on execution, leveraging segmentation, marketing automation, and BI to deliver personalized client experiences.
This role requires 7–10 years in lifecycle marketing and a proven track record of driving engagement and performance across diverse channels.
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