Vice President of Creative

Vice President of Creative

Location:

Alexandria, VA

Title:

Vice President, Creative

Reports to:

President

Classification:
Exempt

Voted as one of The Washington Post’s Top Workplaces, we are an independent full service experiential marketing agency that connects brands to the consumers they need to reach through customized, personal engagement. Every day, we come together to create experiences that inspire extraordinary memories. With our main office in the Washington D.C metro area., we work with a roster of incredible brands including Capital One, Coca-Cola, Marriott Bonvoy, Meta, Niantic, Nike, Santander, USAA, Verizon and Virginia Lottery.

We’re looking for highly personable, passionate, and innovative marketers to bring the true entrepreneur spirit, growth mindset, and independent thinking to our team!

Red Peg is dedicated to fostering an inclusive workplace where employees of all backgrounds can contribute and thrive. The company's policies and culture prioritize diversity at all levels and ensure fair treatment based on merit and potential rather than protected classifications factors (such as age, race, gender, religion). This deliberate and intentional effort is highlighted and supported, with continual accountability placed on appropriate parties to ensure forward momentum by the Red Peg Employee Resource Groups (ERGs), specifically Equally (LGBTQI+ Community and Allies), Parents of Red Peg, ROC (Red Pegsters of Color), and WOR (Women of Red Peg).

Our ERGs are the backbone of our culture y help us educate, celebrate, and facilitate meaningful action throughout our organization and in our local communities.

The Vice President of Creative owns the creative vision for the agency and leads our creative team. Above all, we’re looking for a big, out-of-the-box thinker: the person in the building who consistently comes up with the idea no one else saw coming. You think bigger than the brief, chase what’s next, and build things that haven’t been done before. Creating, not copying.

This is a player-coach role. You’ll set the standard for the work, mentor a tight team of six across design, art direction, writing, and content, and still get your hands dirty concepting and building the work yourself. On any given week you’re guiding the team, sitting in a client pitch, and personally cracking the idea that wins the room.

You’ll work shoulder to shoulder with account leadership, strategy, and production, along with our executive producers, technical directors, fabrication partners, and freelancers, to take ideas from concept through flawless live execution. We’re small and independent by design, which means less bureaucracy and more ownership. The creative bar for the whole agency runs through you.

We need someone who treats clients like partners, listening first and then pitching with unending enthusiasm and patience, instilling nothing short of total confidence. You’re a storyteller with real creative chops and a strategic mindset to match, and you know how to draw the best ideas out of the people around you. Key responsibilities for this role include:

• Set and protect the creative vision and quality bar across every project and campaign, so the work stays unified, breakthrough, and unmistakably Red Peg.
• Be the agency’s engine for big ideas: generate original concepts from the ground up and push the team past the obvious answer to something bolder.
• Infuse innovative thinking across the whole agency, building a culture of curiosity and makers where people from every department think like design thinkers.
• Stay ahead of what’s next in experiential, content, and technology (immersive, AR/VR/XR, emerging formats and platforms) and fold new thinking into how we work.
• Stay hands‑on: personally concept, art‑direct, and build key deliverables, especially on marquee pitches and flagship campaigns. You lead by doing, not just directing.
• Lead and mentor a six‑person creative team across design, art direction, writing, and content, helping each of them do the best work of their careers.
• Elevate, refine, and…