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Performance Marketing Lead: Paid Search & Growth
Job in
Columbus, Franklin County, Ohio, 43224, USA
Listed on 2026-08-14
Listing for:
Pearson
Full Time
position Listed on 2026-08-14
Job specializations:
-
Marketing / Advertising / PR
SEO, Digital Marketing
Job Description & How to Apply Below
Pearson is seeking a Lead Specialist, Performance Marketing to lead the day-to-day execution and optimization of paid search initiatives supporting student enrollment. You will drive performance improvements, manage internal teams and agencies, and deliver actionable insights across Google Ads, SA360, and Microsoft Ads.
You will report to the Principal, Performance Marketing and lead testing, bidding optimization, and measurement efforts with a strong analytical mindset and focus on continuous
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