Sr. Digital Marketing Designer

At Leader we love coming to work every day, and we share strong core values which help to elevate everyone on our teams, our company, and our clients.

We are proud of what we do for our clients, and we are proud of how we do it—the culture we have built with each other. We are an inclusive, certified woman-owned business, focused on the individual growth and success of all team members. If you share a belief in these core values, then you should be a Leader too.

Position: Sr. Digital Marketing Designer Location: Columbus, OH

We're not just another promotional marketing agency. We're innovators, collaborators, and dedicated partners to our clients, helping them amplify their brand visibility with custom-branded products. As a top-ranked agency (PPAI #2 0 , ASI Top 40), we're looking for a driven Account Manager to join our team and lead the charge within our key global enterprise accounts.

The Senior Digital Marketing Designer creates high-impact visual experiences for digital marketing campaigns that engage target audiences, strengthen brand presence, and drive growth. Blending advanced design craft with marketing strategy, this role translates campaign goals into compelling creative across paid media, organic social, email, landing pages, webstore assets, and other digital touchpoints.

As part of Leader's Brand Design team, led by the VP of Brand Strategy + Design, you'll help set the creative bar, support and mentor peers, and shape the quality and evolution of the team's work across the digital space. You'll partner closely with digital marketers, copywriters, designers, Account Managers, and internal teams, using performance insights and AI-enabled workflows to move efficiently from concept through production, optimization, and delivery while maintaining exceptional brand consistency and attention to detail.

Be a LEADER every day

• Digital Campaign Design:
  Partner with our marketing manager, merchandising, program, and sales team to create on-brand campaign concepts and experiences that drive engagement, conversion, and growth across digital and organic channels for both Leader Promos itself, as well as for our clients and their webstores.

• Multi-Channel Creative Production :
  Design a full range of digital outputs, including static and animated media for web stores, email campaign layouts, landing pages, website banners, and all required e-commerce/webstore assets.

• Brand Stewardship & Visual Systems :
  Apply established brand guidelines in fresh, engaging ways while maintaining visual consistency across clients, campaigns, platforms, and digital touchpoints. Help evolve repeatable design systems, templates, and standards that improve quality and speed.

• Performance-Informed Creative Optimization :
  Apply creativity and critical thinking to performance data supplied by the marketing team. Develop creative variations, support A/B testing, and continually refine design choices to improve campaign outcomes.

• Audience-Centered Design :
  Design with the target audience, channel behavior, campaign objective , and conversion path in mind, using strong typography, color, composition, hierarchy, and storytelling to make complex messages clear and persuasive.

• Motion & Video Design :
  Create video, motion, and animated digital assets - primarily using Figma, Canva, or other supported motion tools - to keep creative fresh, platform-appropriate, and engaging across marketing channels.

• AI-Accelerated Creative Workflow :
  Be fluent in AI tools and processes that expedite the full workflow from research, ideation, concept development, image and copy exploration, and versioning through production, resizing, quality assurance, optimization, and final delivery. Use AI with strong creative judgment while…