Senior Content Specialist

We are more than a health system. We are a belief system. We believe wellness and sickness are both part of a lifelong partnership, and that everyone could use an expert guide. We work hard, care deeply and reach further to help people uncover their own power to be healthy. We inspire hope. We learn, grow, and achieve more – in our careers and in our communities.

Job Description

Summary:

This position supports the Ohio Health Marketing and Communications Department by translating strategies into written solutions that achieve Ohio Health system growth and brand awareness goals. The Content Manager will write consistently on-brand, effective copy, intended to engage a variety of audiences. The position is responsible for developing messaging across many service areas and for a range of audiences. The position will need to stay aware of larger systems messages while developing more specific messaging for individual service lines and/or audiences.

They should be the department's point person for all things content, editing copy for marketing managers, making recommendations on the best writer for projects and managing the work of external partners. Ability to individually manage projects as well as collaborate with the creative team, project managers and/or external partners on more complex, strategic projects is essential. Responsibilities include original content, editing, reviewing copy for tone and voice, and managing and reviewing the work of external content resources.

Content channels include print, digital and social and support all clinical programs and care sites across the organization. Ability to oversee and prioritize work in a fast-paced environment to ensure multiple project deadlines are met is essential. This position requires a well-organized professional, who is creative, flexible and a problem-solver. Must have strong communication skills to build relationships and present their work in a compelling way.

Responsibilities And Duties:

Editing
40% for both print and digital channel s Original writing for both print and digital channel s 40%
Overseeing and reviewing the content of freelance writers or marketing managers
20%
Responsible for managing individual workload as assigned by Creative Director or the traffic managers to meet deadlines on a daily basis Support day-to-day content requests including a variety of marketing collateral and communication materials, from template, quick-turn pieces to larger, conceptual campaigns with multiple components Demonstrates an understanding of content for digital applications. Responsible for collaborating with the digital team to understand needs and functionality on more complex content requests.

Responsible for maintaining and updating current style guide standards Participates in project kick-off meetings and brainstorm sessions as needed Supports the Creative Services team by helping build and maintain organization systems to efficiently share brand assets Responsible for continually staying abreast of emergent trends, technologies, and techniques

As a High Reliability Organization (HRO), responsibilities require focus on safety, quality and efficiency in performing job duties.

The job profile provides an overview of responsibilities and duties and is not intended to be an exhaustive list and is subject to change at any time

Minimum Qualifications:

Bachelor's Degree (Required)
Additional

Job Description:

Field of Study: advertising, journalism, communications or related field.

Years of experience: 7-10

Years of experience in corporate or agency settingSPECIALIZED KNOWLEDGEAdvertising, journalism, communication or related field .Seven to ten Years of Experience in corporate or agency setting .Excellent writing and editing skills.…