Director, Market Access Strategy

Updated: Today
Location: Remote, United States
Job :17958

Spherico is the market and patient access agency of Syneos Health Advertising Group. We exist because Syneos Health believes access is essential: life-saving and life-enhancing therapies should be available at the right time, every time. We communicate with payers, integrated delivery networks, health systems, providers, patients, caregivers, pharmacists, and others. When brands need to gain or optimize access, so their medicines reach their potential, Spherico identifies unmet needs and the drivers that magnify a product’s value—and we find ways to accelerate growth, regardless of a barrier.

Our diverse capabilities—strategy, advertising, digital, communications planning, predictive modeling, media, and market research—are delivered by a team of best-in-class marketers. We develop strategic marketing solutions for pharmaceutical, biotech and health-and-wellness clients around the world. We create experiences that involve, inspire, educate and activate people through ongoing brand journeys.

This position leads the strategic oversight of key accounts within the managed markets strategy department. The role is responsible for strategic planning for market access, patient access, population health management, reimbursement and pull-through for Spherico clients. This individual is expected to be a subject matter expert possessing knowledge of the managed markets space, payers (commercial and government), integrated delivery networks, health systems, specialty, retail, wholesalers, and GPOs.

The Director, Market Access Strategy partners with the broader strategy, creative and client management teams to ensure success through growth and retention of accounts, achievement of client brand metrics, and account profitability.

The Director, Market Access Strategy will be a key collaborator with creative and account teams to deliver strategic guidance and thought partnership for clients. This is a role that requires drive and collaboration to seek out opportunities for both active and new clients.

• Reporting to the SVP, Managing Markets Strategy, you drive the strategic responsibilities for key accounts. You will recommend strategic initiatives, pull in strategic tools and resources from the broader Syneos Ad strategy team, and use overall understanding of the value that market access strategy can bring to the table. You will set standards for how strategy can work effectively within varying scopes of work.
• There will also be opportunities to lead the managed markets strategy for new business pitches, leveraging the SH Advertising New Business Growth Operations team and process, and contributing significantly to the strategic insights, recommendations and presentations of new business pitches
• You will work seamlessly with your colleagues in account, medical, creative, and integrated strategy to build, enable and advocate for strategic ideas and products that produce solutions that delight our clients

The Director, Market Access Strategy has a natural curiosity and affinity for big ideas and has excellent skills in finding ways to understand trends, beliefs and behaviors. The information you consume is brought forward as useful insights and strong strategic points of view, guiding the team with measurable objectives, and ultimately addressing our clients’ business challenges. You will apply communication skills, collaboration, influential personality, and foresight to proactively meet the evolving needs of the clients and the agency.

Duties may include, but are not limited to all or some of the following:

• Leads the strategy for key accounts within Spherico
• Work directly with clients and contribute to solving their business…