Business Development Manager - Financial Wellness Solutions

Position Overview

At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued, and have an opportunity to contribute to the company’s success.

As a Business Development Manager within PNC’s Financial Wellness Solutions, you will be primarily based in Columbus, OH. PNC Financial Wellness Solutions offers a comprehensive suite of solutions to meet the needs of various businesses and their employees. In this role you will work directly with clients to develop and drive a financial wellness program aligned with organizational goals and objectives.

The Business Development Manager focuses on acquiring new clients across financial wellness solutions, growing sales, revenue and market share, and maintaining client relationships with a consultative sales approach.

Responsibilities include:

• Providing innovative solutions such as health and benefit accounts, student debt solutions, earned wage access, and other financial wellness offerings.
• Acquiring new business relationships and supporting the growth of a book of business through collaboration with client services teams and partners.
• Handling origination, financial analysis, negotiation and documentation of non-credit products and services.
• Managing risk/return and driving quality for new and existing clients while actively identifying and mitigating regulatory, reputational, and operational risks.
• Offering ideas and insights based on an understanding of client needs and financial well‑being to increase engagement and loyalty.
• Building an effective network of internal and external relationships, including community and industry connections, to expand and deepen the client experience.
• Presenting the full range of PNC’s products and services to clients and leveraging reporting and sales tools to identify and convert sales opportunities.

Successful candidates must demonstrate appropriate knowledge, skills, and abilities for this role. Preferred skills include:

• Book of Business development
• Client Relationship Building
• Credit Processes and Products
• Customer Engagement and Experience Management
• Decision Making and Critical Thinking
• Effective Communications
• Prospecting, Sales Negotiation, and Selling
• Tech Savvy

Required competencies are Business Acumen, Client Relationship Management, and effective communication. Education requires a bachelor’s degree and a minimum of 3+ years of relevant or direct industry experience. Certifications are often desired. In lieu of a degree, a comparable combination of education, certification(s), and experience (including military service) may be considered.

Bachelor’s Degree (required). No required certification(s) or license(s).

Base Salary: $63,750.00 – $ (may vary by location and experience). This role is incentive eligible with payment based on company, business, and/or individual performance.

PNC offers a comprehensive range of benefits, including:

• Medical and prescription drug coverage with a Health Savings Account feature
• Dental and vision options
• Employee and spouse/child life insurance
• Short-and long-term disability protection
• 401(k) with PNC match, pension and stock purchase plans
• Dependent care reimbursement account; backup child/elder care
• Adoption, surrogacy, and doula reimbursement
• Educational assistance including select fully paid programs
• Robust wellness program with financial incentives
• Paid time off: maternity/parental leave, up to 11 paid holidays, 9 occasional absence days, 15-25 vacation days depending on career level and years of service

If an accommodation is required to participate in the application process, please contact us via email at  Include 'accommodation request' in the subject line and your name, the job , and preferred method of contact. You may also call  and say 'Workday' for accommodation assistance. All information is kept confidential and used only as required to provide accommodations.

PNC provides equal employment opportunity to qualified persons regardless of race, color, sex, religion, national origin, age, sexual orientation, gender identity, disability, veteran status, or other categories protected by law. This position is subject to the requirements of Section 19 of the FDIA and, for any registered role, the Secure and Fair Enforcement for Mortgage Licensing Act of 2008 (SAFE Act) and/or FINRA regulations prohibiting the hiring of individuals with certain criminal history.

The California Consumer Privacy Act Privacy Notice applies to PNC’s hiring practices for California residents.