Relationship Consultant - Pet Agency Channel

Agency Channel Role Summary

Within the Agency Channel, the Relationship Consultant serves as the relationship lead for intermediary partners, with a primary focus on partner activation, enablement, and distribution growth across an established referral-based model.

• Intermediary Partner Activation – drives adoption and activation of assigned partners by leveraging program resources, including digital referral tools, onboarding programs, campaigns, and marketing enablement assets.
• Distribution Growth Through Engagement Models – identifies and prioritizes opportunities to increase referral activity, quote generation, and production within intermediary relationships using performance insights, engagement data, and partner segmentation.
• Partner Enablement & Experience – equips partners to confidently promote and integrate Nationwide Pet into their client conversations and workflows through targeted education, coaching, and simplified processes tailored to their business model.
• Channel Segmentation & Model Flexibility – supports a range of intermediary types by adapting onboarding, communication, and activation strategies based on partner sophistication, scale, and role in the distribution ecosystem.
• Cross‑Functional Enablement – coordinates with internal partners (Marketing, Sales Support, Operations, Digital, and Service teams) to deliver integrated solutions that improve partner experience and reduce friction in the distribution process.

• Tailored engagement strategies by partner type and readiness
• Flexible onboarding and enablement approaches
• Consistent use of tools and resources to drive activation
• Strong coordination across functions to enhance ease of doing business

• Experience working with intermediary distribution models (agencies, networks, advisors, or referral-based sales environments)
• Demonstrated ability to activate and grow partner relationships through structured onboarding and engagement strategies
• Strong ability to interpret performance data and translate insights into actionable growth plans
• Experience operating in a cross-functional, matrixed environment
• Strong consultative, communication, and facilitation skills to influence partner behavior and adoption

• Partner activation and engagement levels
• Onboarding progression and speed to first referral/activity
• Referral, quote, and production growth trends
• Adoption and utilization of enablement tools and campaigns
• Partner retention and satisfaction

• Develop and manage relationships with internal/external clients and business partners, identifying business needs, service requirements, and key issues.
• Evaluate strategies and objectives of business partners, recommend proper services and products, resolve issues, and develop and implement strategic plans.
• Monitor overall client satisfaction, progress of ongoing work and projects, and process improvement to improve service delivery.
• Promote and support sales and production of products through highly interactive relationships; assist in new product development and field introduction.
• Market, promote and educate customers on products and services; coordinate benchmarking efforts and capture information for selling the business unit services.
• Own the administration and communication of service level agreements or contract commitments with assigned client base.
• Develop and implement plans to tackle business problems related to client business and the services/products provided.
• Assist in defining communication channels and facilitate communication and integration of services between business unit and client; serve as point of contact for the client.
• Conduct training on procedures, processes and services provided by business unit.
• Initiate development and implementation of internal standards consistent with long‑range departmental objectives and acceptable corporate standards.
• Lead and participate in special projects and task teams.

Education:

Undergraduate studies in a related field.
Certification, licensing and functionally specific…