Digital Content Manager

RFK Racing, in its 39th season in 2026, features an ownership lineup pairing one of the sport’s most iconic names, Jack Roush, along with NASCAR Champion Brad Keselowski and Fenway Sports Group owner John Henry. Roush initially founded the team in 1988, and it has since become one of the most successful racing operations in the world, propelling him to be the first NASCAR owner to amass 300 wins and capturing eight championships, including back-to-back NASCAR Cup titles in 2003 and 2004.

Keselowski, a former owner in the NASCAR Truck Series, is the 2012 NASCAR Cup Series Champion. In 2007, Roush partnered with Henry, who also owns Major League Baseball’s Boston Red Sox, English Premier League’s Liverpool F.C., and the NHL’s Pittsburgh Penguins, to form Roush Fenway Racing. Off the track, RFK is a leader and proven winner in NASCAR marketing solutions, having produced multiple award-winning social media, digital content, and experiential marketing campaigns.

RFK Racing is seeking a creative and driven Digital Content Manager to help tell the stories that fuel our brand, connect with fans, and deliver value for partners. Reporting to the Director of Digital, this role is responsible for creating compelling photo, video, and digital content that captures the energy of race weekends, showcases the personalities behind the team, and brings fans closer to RFK Racing.

The ideal candidate is a strong visual storyteller who can identify unique moments, develop engaging content concepts, and execute high-quality productions across a variety of platforms and formats.

As a key member of RFK Racing's content team, this individual will collaborate closely with the Creative Director and cross-functional partners across Marketing, Communications, Partnerships, and Competition to create content that supports business objectives while strengthening fan engagement. From race‑day coverage and behind‑the‑scenes storytelling to partner activations, feature content, and social‑first campaigns, this role will help elevate RFK Racing's digital presence through authentic, innovative, and platform‑specific content.

The successful candidate will thrive in a fast‑paced environment, balancing creative vision with executional excellence while helping position RFK Racing as one of the most engaging and forward‑thinking brands in motorsports.

• Capture high‑quality photo and video content at races, team events, sponsor activations, media opportunities, and day‑to‑day operations.
• Develop creative content concepts that showcase RFK Racing's drivers, team members, partners, and culture.
• Produce platform‑specific content for social media, digital channels, partner campaigns, and marketing initiatives.
• Execute both planned productions and real‑time content opportunities in fast‑moving race‑week environments.
• Assist in developing storyboards, shot lists, and content plans that support campaign objectives.
• Operate professional camera, audio, lighting, and production equipment for both studio and on‑location shoots.
• Capture a mix of cinematic, documentary‑style, and social‑first content.
• Create photo galleries, feature content, behind‑the‑scenes coverage, and partner‑focused assets.
• Travel with the team as needed to document race weekends and special events.
• Edit short‑form and long‑form video content for social, web, sponsorship, and internal communications.
• Color‑correct, retouch, and optimize photography assets for digital distribution.
• Create motion graphics, title sequences, and visual enhancements to elevate content quality.
• Organize and manage digital asset libraries to ensure efficient access and long‑term storage.
• Design and produce supporting graphic elements for social content, video packages,…