Growth Strategist – Private Equity

• Collaborate with the Industry Leader to create industry go-to-market plans identifying ideal customer profiles, buyer personas, target customers, and marketing/business development activities
• Identify and prioritize customer and prospective customer challenges and business issues with subject matter resources, Shareholders, and industry/service line leaders
• Develop and distribute Elliott Davis’s point of view on customer business challenges and opportunities
• Develop outreach campaigns using contact and marketing lists, paid/owned/earned media, insights, white papers, testimonials, client experiences/events, speaking engagements, and sponsor ships
• Provide guidance and support for strategic new-business pursuits, including pre-pursuit research, targeting, and pursuit plans
• Manage proposal-document development with marketing and document-processing teams under strict deadlines
• Leverage the Marketing team’s Account Based Marketing strategy to generate leads and new revenue opportunities
• Manage industry marketing content and ensure consistent brand messaging across owned, earned, and paid media channels
• Lead internal preparation and strategy meetings and participate in scoping and relationship-development meetings with prospective customers
• Serve as a customer-facing firm and industry ambassador at trade shows and owned or sponsored events
• Collaborate with Growth Strategists in other industries and market segments to share best practices and improve performance
• Track and report progress toward growth goals
• Participate in customer-facing activities and events and travel as needed

• Bachelor’s degree in business administration, Accounting, Finance, Economics, Marketing, Journalism, Communications, or a related field
• Five (5) years of experience in a marketing or business development role, preferably within the professional services field
• Demonstrated experience working with private equity firms, portfolio companies, investors, or other participants in the Private Equity / M&A ecosystem
• Interest in and willingness to actively participate in go-to-market activities, including customer and prospect meetings, industry events, and travel as needed
• Proactive, self-directed approach to work, with exceptional attention to detail, strong follow-through, and a commitment to producing accurate, high-quality work
• Proven history of high customer service and the ability to build relationships with both internal and external customers
• Experience maintaining professional relationships with C-level executives and buyers of professional services
• Proficiency in Microsoft Office products including Word, Excel, and Power Point
• Experience using Customer Relationship Management (CRM) tools such as Hub Spot, Microsoft Dynamics CRM, Salesforce, or similar enterprise-level CRM
• Understanding of the professional services industry and the ability to work within and navigate a matrix organization structure
• Strong analytical skills with the ability to manage a pipeline of new business, identify trends and win themes, and frequently present this information to Industry/firm leadership
• Proficiency with industry research and prospecting/leadgen software such as Pitchbook, Linked In Sales Navigator, Zoom Info, Hub Spot, Hoovers/D&B, and S&P Global
• Excellent presentation and communication skills, with the ability to convey complex information to diverse audiences
• Strong project management skills, with the ability to manage multiple projects simultaneously and meet deadlines
• Ability to meet the stated physical and cognitive/mental requirements, with reasonable accommodations available

Demonstrates expertise in developing go-to-market strategies and managing customer relationships within the professional services industry. Proficient in leveraging marketing tools and CRM systems to drive business development and lead generation efforts.

• Go-To-Market Strategy Development
• Customer Relationship Management (CRM)
• Industry Research and Prospecting
• Project Management
• Presentation and Communication Skills

• Marketing Strategy
• Business Development
• Analytical Skills
• Proposal Development
• Lead Generation

• Attention to Detail
• Proactive Approach
• Relationship Building
• Strong Follow-Through
• Customer Service

• Professional Services
• Private Equity
• M&A Ecosystem
• Account Based Marketing
• C-Level Engagement

• Microsoft Office
• Hub Spot
• Salesforce
• Linked In Sales Navigator
• Zoom Info