Assistant Athletic Director for Creative Services and Strategy | at U
Listed on 2026-07-26
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Marketing / Advertising / PR
Digital Marketing, Social Media Marketing, Creative Advertising / Marketing, Marketing Communications -
Creative Arts/Media
Digital Marketing, Creative Advertising / Marketing
Location: Storrs
Job Summary
The University of Connecticut Division of Athletics is seeking applications for the position of Assistant Athletic Director for Creative Services and Strategy. This position will be responsible for the leadership of the creative arm of UConn Athletics, overall ideation, creative direction and production of new and creative digital content and media across multiple platforms as well as all traditional media, collateral and assets.
Dutiesand Responsibilities
The Assistant Athletic Director for Creative Services and Strategy will oversee the athletic department’s social media, graphic design, and photography operations, including oversight of both full-time staff members and student interns. They will be an independent content creator, with the ability to successfully lead a team as well as lead collaborative efforts across multiple departments including Video Services, Marketing and Communications.
The selected candidate will be forward-thinking, with the ability to lead and assist in developing and executing strategic content strategies and creative campaigns.
The Assistant Athletic Director for Creative Services and Strategy will serve to meet multiple priorities of our content strategy including developing a style guide, increasing overall content, cultivating fan engagement, increasing revenue generation and increasing brand and program awareness. Additionally, they will work to enhance the in-game fan experience to a broad spectrum of fans, prospective student-athletes, students and other stakeholders of UConn Athletics.
The individual will possess highly effective communication skills to handle multiple projects simultaneously, is a self-motivated and driven individual who has a passion for applying creativity and innovation to content creation.
The Assistant Athletic Director for Creative Services and Strategy will oversee and maintain the athletics website and app, micro-pages and ancillary athletics-related webpages. The individual will play an integral role in development, management and strategy related to UConn+, UConn's first-of-its-kind endeavor in college athletics that combines live games and events, original content and other on-demand features.
This position will require working irregular schedules, nights, weekends and holidays.
Minimum QualificationsThis is a full-time, permanent position. The incumbent must have the ability to work flexible and irregular hours including weekends and holidays. Relocation assistance is not available. The University offers a competitive salary, outstanding benefits including employee and dependent tuition waivers at UConn, and a highly desirable work environment. For additional information regarding benefits visit: . Other rights, terms and conditions of employment are contained in the collective bargaining agreement between the University of Connecticut and the University of Connecticut Professional Employees Association (UCPEA).
Termsand Conditions of Employment
Employment of the successful candidate is contingent upon the successful completion of a pre-employment criminal background check.
All employees are subject to adherence to the State Code of Ethics which may be found at .
All members of the University of Connecticut are expected to exhibit appreciation of, and contribute to, an inclusive, respectful, and diverse environment for the University community.
The University of Connecticut aspires to create a community built on collaboration and belonging and has actively sought to create an inclusive culture within the workforce. The success of the University is dependent on the willingness of our diverse employee and student populations to share their rich perspectives and backgrounds in a…
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