Senior Manager, Product Marketing

Join the cutting edgeof professional barbering and styling with

BaBylissPRO, Conair’s premium brand redefining grooming and beauty tools through innovation, design, and superior performance. Rooted in a legacy of craftsmanship and trusted by top barbers and stylists worldwide,BaBylissPROhas become a symbol of excellence for professionals and an increasingly sought-after brand for consumers.

Our portfolio spans precision-driven barbering and grooming tools and high-performance styling tools, all engineered to deliver control, power, and results you can see and feel. From clippers and trimmers that push the boundaries of modern barbering, to dryers, irons, and stylers that elevate creativity behind the chair and at home, every tool reflects our deep connection to the professional community.

Award-winning products, bold collaborations, and trendsetting design fuel our cultural relevance and keep us ahead of the industry as it evolves. We champion barbers and stylists as creators while expanding our consumer reach through premium performance, education, and inspiration across channels. Ifyou’repassionate about building iconic brands with purpose and want to help shape the future of professional grooming and styling, this is the place to do it.

Are you a strategic product marketing leader who thrives on transforming businesses through consumer insight and bold innovation? Join us asour

Senior Manager Product  Marketing, whereyou’lllead the charge in defining our category strategy and building the innovation platforms that will drive growth.

In this role,you’llact as the strategic owner for your category-setting the consumer-led vision, shaping the product positioning for the+5 year product roadmap, and deciding which innovations move forward.

You’llturn insights into action, building fewer, bigger, better products that create value forour customers, professionals,consumersandthe brand.

This is a hands-on leadership role for someone who loves building strategy and capability simultaneously, someone who can set directionandroll up their sleeves.

You’llbe a key architect inourinsights-powered organization;partnering closely across Marketing, Product Development,and Sales.

Help shape the future of the business byidentifyingwhere to play and how to win.

You'll evaluate market opportunities, influence portfoliodecisionsand help prioritize the innovations that will drive long-term growth.

Define what makes each product successful.

You'll translate consumer and market insights into compelling product strategies and positioningsthat create meaningful differentiation and strong commercial outcomes.

Lead the innovation process from concept through launch readiness,partnering cross-functionally to align business objectives, consumerneedsand technical feasibility.

Partner closely with Brand Marketing and Sales to ensure every innovation launches with a clear strategy, compelling productstoryand strong consumer &customer value proposition.

Uncover opportunities for improvement and turn consumer and market learnings into recommendations that strengthen future innovation.

We'relooking for someone who naturally connects consumer insights, businessstrategyand product innovation.

Successful candidates typically bring:

• Experience developing product or portfolio strategies that drive business growth
• Strong commercial and financial acumen with the ability to balance consumer needs and business objectives
• Exceptional strategic thinking and problem-solving skills
• Confidence influencing cross-functional teams and senior leaders without direct authority
• A passion for consumer-centric innovation and continuous…