Used Boat Sales Manager

Position Summary

As a used boat sales manager, you will be responsible for leading and managing the sales of pre‑owned boats for your respective store. The ideal candidate is passionate about delighting customers and achieving or exceeding their volume and margin sales goals by leading their team in the defined sales processes.

• Lead and manage a sales team to achieve and exceed sales goals by successfully following the sales process and ensuring excellent experiences for customers.
• Professionally present products to customers and prospects, including reviewing the features and benefits of the various boats, preparing quotes, completing trade evaluations and presenting pricing consistent with achieving margin and customer satisfaction goals.
• Partner with the Business Manager for presentation of finance products, preparation of closing documents and setting up deliveries.
• Promote teamwork, support, and work with other team members, departments and locations to ensure the customer has a seamless experience through the sale, financing, delivery and subsequent servicing of the boat.
• Utilize One Water sales tools, including CRM, to ensure the team performs daily follow‑up and prospecting for new customers, as well as communication on a regular basis with existing customers.
• Promote a continuous learning environment, develop and maintain a high level of product, market and industry knowledge, and maintain strong familiarity of all brands.
• Build and maintain positive customer relationships to strengthen loyalty, increase referrals and enhance dealer reputation. Customer satisfaction is prioritized.
• Oversee showroom inventory management, ordering, and coordination of display to optimize sales.
• Actively participate in boat shows, store and off‑site sales and customer events.
• All other duties as assigned.

• Proficient in Microsoft Office Suite and CRM tools.
• Strong verbal and written communication skills, with the ability to engage with customers.
• Organizational and time‑management skills.
• Strong leadership and team‑management skills.
• Ability to meet or exceed goals/targets.
• Continuous learning; achievement of required One Water Sales Certifications.

• High school diploma or equivalent; bachelor’s degree in business, sales or related field preferred.
• Experience in boat sales, used boat sales management preferred.
• Knowledge of boat brands, models, and associated features preferred.

Remaining in a stationary position:
Frequently
Repeating motions:
Constantly
Moving about:
Frequently
Operating motor vehicle:
Occasionally
Communicating with others:
Constantly
Assessing accuracy, neatness and thoroughness:
Constantly
Hearing:
Constantly
Talking:
Constantly
Seeing:
Constantly
Eye/hand/foot coordination:
Constantly

No adverse environmental conditions expected.
Sedentary work that primarily involves sitting/standing.
Light work that includes moving objects up to 20 pounds.

One Water Marine is an Equal Opportunity Employer and complies with ADA regulations as applicable.