Developer Marketing Manager – Startups

Overview

Who is Blueprint?

We are a technology solutions firm headquartered in Bellevue, Washington, with a strong presence across the United States. Unified by a shared passion for solving complicated problems, our people are our greatest asset. We use technology as a tool to bridge the gap between strategy and execution, powered by the knowledge, skills, and theexpertiseof our teams, who all have unique perspectives and years of experience across multiple industries.

We’rebold, smart, agile, and fun.

What does Blueprint do?

Blueprint helps organizations unlock value from existing assets byleveragingcutting-edge technology to createadditionalrevenue streams and new lines of business. We connect strategy, business solutions, products, and services to transform and grow companies.

Why Blueprint?

At Blueprint, we believe in the power of possibility and are passionate about bringing it to life.

Whether you join our bustling product division, our multifaceted services team or you want to grow your career in human resources, your ability to make an impact is amplified when you join one of our teams.

You’llfocus on solving unique business problems while gaining hands-on experience with the world’s best technology. We believe in unique perspectives and build teams of people with diverse skillsets and backgrounds.

At Blueprint, you’ll have the opportunity to work with multiple clients and teams, such as data science and product development, all while learning, growing, and developing new solutions.

We guarantee youwon’tfind a better place to work and thrive than at Blueprint.

In this role, you will lead developer-focused marketing initiatives targeting startup developers and CTOs. You will design and execute end-to-end developer marketing strategies that drive adoption of cloud and modern AI tooling. Acting as a bridge between technical builders and go-to-market teams, you will create credible technical content, scalable content frameworks, and high-impact distribution strategies across developer channels. You will collaborate closely with engineering, developer relations, and industry teams to ensure messaging aligns with real developer workflows and decision points.

Success in this role requires strong technical fluency, developer empathy, and the ability to translate complex platform capabilities into practical, trusted developer guidance.

• Own and execute the end-to-end developer marketing strategy for startup developer and CTO audiences
• Develop deep understanding of developer workflows, adoption triggers, and technical decision journeys
• Create high-quality developer-focused technical content including guides, frameworks, templates, and repeatable formats
• Build scalable editorial and content systems rather than one-off materials
• Define technical content standards and reusable content patterns across teams
• Drive developer engagement through multi-channel distribution strategies
• Optimize channel performance using engagement and usage data
• Partner cross-functionally with engineering, developer relations, and industry teams
• Support ecosystem and startup acceleration programs through targeted developer messaging
• Conduct ongoing developer audience research and insight gathering
• Translate developer signals and feedback into improved content and campaigns
• Define measurement frameworks to evaluate developer marketing effectiveness
• Continuously refine content and distribution strategies based on performance metrics

• Experience in developer-focused marketing or technical product marketing
• Proven ability to create credible technical content for developer audiences
• Strong technical fluency with modern developer tooling and workflows
• Hands-on experience with cloud platforms (Azure or comparable cloud ecosystem)
• Experience collaborating directly with engineers and developer relations teams
• Ability to communicate complex technical concepts clearly to technical audiences
• Experience building structured, repeatable content frameworks or systems
• Data-driven approach to content performance and channel optimization
• Comfortable engaging startup developer and CTO audiences

• Exper…