Senior Manager, Advertising Analytics

Overview

Spreetail propels brands to increase their ecommerce market share across the globe while improving their operational costs. Learn how we are building one of the fastest-growing ecommerce companies in history:

At Spreetail, we believe in empowering our employees to work in the way that suits them best through our Work Your Way approach. Each team member has the flexibility to choose where they work most effectively each week—whether that's from home, a coffee shop, or the office. While flexibility is key, we also value the power of in-person connection. That’s why we bring our corporate team together in Lincoln each quarter for a week of intentional collaboration, team building, community engagement, and our All-Hands meeting.

It’s the best of both worlds: the freedom to work your way, with meaningful opportunities to connect and grow together. Please scroll to the bottom of the job posting to confirm that your state qualifies for the Work Your Way program.

Spreetail is seeking a hands-on, results-driven leader to own and advance our advertising analytics strategy end to end. In this role, you’ll build and scale advanced analytics models and tooling to optimize advertising performance, efficiency, and incrementality across channels, while enabling faster, smarter decisions through automation and self-service insights. You’ll partner closely with Marketing, Brand, FP&A, Product, and Growth teams to operationalize data-driven decisions and move the organization from static reporting to proactive performance management.

As a people leader, you’ll develop a high-performing analytics team and deliver timely, actionable insights that drive measurable impact across ROAS, forecast accuracy, budget pacing, and cost efficiency.

How you will achieve success:

• Lead advanced advertising analytics and tooling by designing scalable models and platforms that optimize performance, efficiency, and incrementality across paid media channels, while continuously innovating methodologies and decision frameworks through strong documentation and enablement.
• Own and evolve analytics tooling supporting campaign planning, pacing, bidding, forecasting, attribution, and optimization across retail media, search, social, and programmatic, including developing new tools for emerging ad products and go-to-market strategies.
• Drive automation and operational excellence by enabling self-service analytics, reducing manual reporting, establishing clear SLAs for insight delivery, and partnering with Marketing and Channel teams to build SOPs, testing frameworks, and training programs.
• Deliver performance monitoring and decision support through predictive and prescriptive analytics, forward-looking models, and a robust reporting ecosystem that supports real-time management, variance-to-goal tracking, and financially grounded ad hoc decision-making.
• Lead cross-functional collaboration and team development by partnering with Marketing, Brand, FP&A, Product, and Growth to align advertising strategy with business objectives, while coaching and scaling a high-performing advertising analytics team built for long-term impact.

What experiences will help you in this role:

• Deep analytics leadership experience with 8+ years in business analytics and 5+ years managing analytics teams, including advanced expertise in advertising ecosystems, performance measurement, and complex model development.
• Strong technical and analytical foundation with advanced proficiency in Excel, SQL, Python, and BI tools, paired with exceptional problem-solving ability and numerical rigor to build and manage sophisticated analytical models.
• Strategic, execution-oriented mindset that blends long-term thinking, project management, and hands-on delivery to turn ambiguous problems into measurable business outcomes.
• Exceptional communication and influence skills, able to clearly translate complex analyses into actionable insights, establish effective reporting rhythms, and partner cross-functionally—including close collaboration with Software teams—to deliver scalable solutions.
• People-first, results-driven leader who…