Castrol Digital CCM PU Lead
Listed on 2026-06-19
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IT/Tech
Digital Marketing
Entity:
Customers & ProductsJob Family Group:
IT&S GroupJob Description:
About us
Our purpose is to bring together people, energy and markets to power and navigate a changing world. In a time of constant change and possibility we need new talent to pursue commercial opportunities, fueled by world-class insight and expertise. We’re always striving for more innovative digital solutions, sustainable outcomes and closer collaboration across our company and beyond, and you could be part of that too.
Together we continue to grow as the world’s leading energy company!
About the role
Digital PU (Performance Unit) Lead has clear accountability for the execution, implementation, adoption and commercial success of digital tools. While Central IT builds the tools, the MDL ensures those tools are localized, adopted by customers (distributors, workshops, B2B), and ultimately drive more lubricant sales.
The Digital PU Lead, delivers change at ground level- working closely with sales teams, distributors, and customers. Accountable for the digital transformation of the PU by prioritizing, deploying and scaling digital products that solve local customer “friction points” whilst maintaining alignment with the global IT platforms, policies and procedures.
Acting as the senior conduit between global product teams and local market leadership teams, the role ensures global platforms are deployed effectively while fully addressing market-specific commercial, regulatory and operational needs. The position provides clear strategic visibility and alignment across business priorities, digital strategy, technology investment, adoption performance and measurable commercial outcomes.
Accountabilities
PU Gatekeeper:
Reviews global digital projects (e.g., an automated ordering app) and "filters" them for local relevance, ensuring they don't fail due to local cultural or technical gaps.Adoption Engine:
Leads the "boots-on-the-ground" effort to get sales personnel, mechanics and plant managers to actually use the technology, moving them away from manual phone calls/paper.Commercial Liaison:
Sits in the local leadership team to represent "Digital" as a way to grow the P&L, not just as a technical support function.Local Ecosystem Manager:
Manages digital partnerships with local e-commerce players (e.g., Amazon, regional B2B marketplaces) to expand Castrol’s digital footprint.
They are NOT the single point of contact (SPOC) for "traditional" IT services like fixing a broken laptop or setting up an ERP password.
Portfolio Leadership -
Own and lead the strategic direction of the market digital product portfolio across Customer, Consumer, Sales, and Marketing.
Align market priorities with global product roadmaps and enterprise digital strategy, and commercial goals and objectives
Drive portfolio governance, investment allocation, benefits planning and future planning and prioritization for the market
Influence global decisions by articulating market-level business value, competitive context, and commercial imperatives
Local Digital Solutions and Market Needs (CCM) -
Proactively identify where digital solutions can improve efficiency, unlock value for both our customers and the business, and actively support growth across all channels, including commercial, regulatory or market requirements.
Implement local solution development, integration and deployment in partnership with global architecture, engineering and digital operations and CoE teams
Ensure all local solutions adhere to enterprise technology standards, security requirements, and long-term scalability
Global Product Rollout – Senior Leadership -
Lead the deployment and scaling of global digital products within the market, ensuring readiness, compliance and operational fit
Advance and resolve cross-market or cross-functional issues that impact delivery timelines, adoption or commercial performance
Serve as the primary market interface to global product teams, influencing product strategy, sequencing and delivery approaches
Stakeholder Engagement -
Build trusted, senior-level partnerships across business leadership, Marketing, Sales, Finance and Digital functions
Translate market strategy and…
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