Marketing Analyst II

Why consider this job opportunity

• Opportunity for career advancement and growth within the organization
• Collaborative and supportive work environment
• Chance to make a meaningful impact on marketing performance and business outcomes
• Work in a fast-paced environment with exposure to various marketing channels
• Engage with senior management regularly and contribute to strategic insights

• Conduct performance analysis across multiple growth channels, including paid search and social media
• Extract, organize, and analyze data from various sources to inform marketing decisions
• Validate marketing execution tools to ensure accurate tracking and measurement of campaigns
• Design and implement A/B testing frameworks to assess marketing hypotheses
• Collaborate with marketing, product, and sales teams to provide strategic insights based on data analysis

• Bachelor’s Degree in Business Analytics, Data Science, Economics, or a related quantitative field
• 3+ years of relevant work experience in a data-centric role
• 2+ years of marketing analyst experience
• Proficiency in R or Python and strong understanding of SQL
• Experience with Google Tag Manager and ad platform data management

• Solid understanding of marketing concepts and performance measurement
• Excellent communication and presentation skills for synthesizing data
• High levels of intellectual curiosity and a desire for continuous learning
• Ability to efficiently execute complex computational processes
• Strong problem-solving skills and attention to detail

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