Senior Associate, Product Marketing Strategy
Job in
Coos Bay, Coos County, Oregon, 97458, USA
Listed on 2026-02-18
Listing for:
Humana
Full Time
position Listed on 2026-02-18
Job specializations:
-
Marketing / Advertising / PR
Digital Marketing, Marketing Strategy, Marketing Communications, Marketing Manager
Job Description & How to Apply Below
Why consider this job opportunity:
- Salary up to $130,500 per year
- Eligible for a bonus incentive plan based on company and individual performance
- Health benefits effective from day one
- Paid time off, including holidays and volunteer time
- Comprehensive career development opportunities
- Flexible work options, including remote or hybrid arrangements
- Lead and support end-to-end product marketing strategy across diverse product portfolios, including Medicare Advantage and specialty products
- Translate analytics and insights into actionable strategies for product positioning and go-to-market plans
- Collaborate with cross-functional teams to ensure alignment and timely execution of marketing initiatives
- Oversee campaign planning and creative development for multi-channel marketing initiatives
- Monitor performance metrics to identify optimization opportunities and enhance member engagement
- Bachelor's degree in Marketing, Business, Communications, or a related field
- Minimum of 5 years of experience in marketing or product marketing, specifically in Medicare Advantage or related products
- Strong understanding of CMS regulations and compliance standards
- Proven ability to lead multi-channel marketing initiatives with a focus on performance measurement
- Excellent analytical and strategic thinking skills
- Proficiency with marketing technology platforms and analytics tools
- Experience in member engagement or lifecycle marketing
- Advanced skills in marketing analytics and performance reporting
- Professional certifications in healthcare marketing or digital strategy
- Background in managed care organizations or pharmacy benefit managers
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Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer.
Position Requirements
10+ Years
work experience
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