Guru Field Representative - Washington, D.C.

Who We Are:

At Brooks, we believe movement is the key to feeling more alive. That’s why we’re driven to create gear and experiences that take people to the place that makes them feel more alive — whether it’s a headspace, a feeling, or a finish line.

Everyone who works at Brooks is propelled by a company culture that sparks excitement, fuels collaboration, inspires creativity, and ignites innovation.

Our brand values help bond us together and drive our success:

• Runner First: We act in the best interest of the runner
• Word is Bond: We do what we say we’ll do
• Champion Heart: We give our all in everything we do
• There is no “I” in Run: We stay generous with our humanity
• Keep Moving: We find ways to move every day, because joy is kinetic!

We welcome everyone from every walk of life looking to inspire others through the power of movement — because we’re all moving towards something. Let’s run there.

As a Brooks Guru, you will lead Brooks’ field support strategy in all distribution channels located within your respective territory to increase market share and sell‑through at retail, amplify Brooks' product leadership, and build recognition, awareness, and loyalty for the brand.

Check out the @brooksguruinsider on Instagram to get an idea of the day to day of a Brooks Guru.

You will be required to live within 30 miles of the designated territory

• Lead and manage the overall field support efforts for Brooks at both Specialty and Big Box accounts located within the territory
• At all accounts, support the Sales and Marketing teams with product launches, in-store merchandising, and creative grassroots programs
• Collaborate with Sales management and Marketing on the success of National Account sell-through programs/in-store promotions. All Gurus are accountable for an established sell-through goal for a pre-determined store base within their respective territory
• Educate and motivate the retail associates, runners, and relevant affiliates about Brooks technology and product leadership via brand/product clinics, drop-in visits, and events
• Represent Brooks at national (and selected local) running events and expos – including set-up, breakdown, distribution of collateral, interaction with consumers and product trial
• Complete weekly field notes with information about visits, clinics, and events, while also providing relevant product and competitor feedback
• Feature in product videos for You Tube, Myagi, educational platforms, and social media on an as‑needed basis
• Responsible for utilizing and maintaining a yearly product seeding and corporate card budget, completing expense reports monthly
• Maintain appearance and functionality of leased company vehicle and all Brooks equipment

• You must be willing to live within an agreed upon radius of the sales territory you support
• BA or BS degree in Marketing/Sales/Retail Management or equivalent combination of experience
• 1+ years Marketing/Sales/Retail experience required, 2+ years preferred
• Outdoor, Sports or Athletic industry experience highly preferred
• Knowledge of performance athletic footwear/sport bras/apparel/accessories and their related technologies
• Knowledge of the biomechanics of human motion and injury prevention basics highly preferred
• Basic knowledge of retail math, inventory management, product merchandising and retail selling skills
• Highly motivated with a hardworking attitude and strong interpersonal skills
• Strong organizational skills such as managing a calendar, contacts, and a budget
• Works well independently, as well as within a team
• Excellent communication and presentation skills
• Ability to understand the sport of running and empathize with runners to develop authentic relationships at retail and the Brooks community
• Ability to strategically use an annual budget that benefits the territory and brand
• Ability to lift to 50 lbs and stand for long periods of time
• Extensive travel required; able and willing to work weekends and extended hours as needed

The pay range for this position, based out of the Washington, DC is $55,603 - $77,845. Base pay offered will vary depending on job‑related knowledge, skills, and experience. There is…